Pixar’s “Brave” Wins The Box OfficeBy: Richard Stalker - June 25, 2012
The box office has been fairly quiet this summer after the colossus known as the “Avengers” has come and gone. “Men in Black 3″ underperformed, as did “Prometheus”, and “Battleship.” Because all of these movies have not really lived up to their billing, we have had a revolving door of box office winners since the Avengers lost its crown. This week was no difference with Disney Pixar’s “Brave” earning the top spot bringing in $66.7 million. The movie needs another $120 million to become only the 4th movie this summer to recoup its cost of being made.
Coming in a second was third week offering “Madagascar 3: Europe’s Most Wanted” which made $20.2 million to bring it’s total to an impressive $157.5 million. 3rd place featured the slightly disappointing “Abraham Lincoln: Vampire Hunter.” The (awesome idea for a vampire movie) movie brought in a disappointing $16.5 million in its first week. The alien prequel titled “Prometheus” comes in at 4th. The sci-fi movie featuring Charlize Theron pulled in $10 million in its 3rd week to bring its total to $108.5 million. Rounding out the top 5 is Tom Cruise’s Rock Opera titled “Rock of Ages.” The movie made $8 million bringing its total to $28.7 million which probably doesn’t even cover Cruise’s payday for making the movie.
Here is a synopsis of the movie “Brave” from Rotten Tomatoes:
“Merida is a skilled archer and impetuous daughter of King Fergus (Billy Connolly) and Queen Elinor (Emma Thompson). Determined to carve her own path in life, Merida defies an age-old custom sacred to the uproarious lords of the land: massive Lord MacGuffin (Kevin McKidd), surly Lord Macintosh (Craig Ferguson) and cantankerous Lord Dingwall (Robbie Coltrane). Merida’s actions inadvertently unleash chaos and fury in the kingdom, and when she turns to an eccentric old Witch (Julie Walters) for help, she is granted an ill-fated wish. The ensuing peril forces Merida to discover the meaning of true bravery in order to undo a beastly curse before it’s too late.”
Here is the trailer for Disney Pixar’s “Brave” :