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Founding father of the Internet Vint Cerf  and Google’s "Chief Internet Evangelist" gave today’s keynote at SMX West covering a range of topics.

(Coverage of SMX West continues at WebProNews Videos.  Keep an eye on WebProNews for more notes and videos from the event this week.)

Google

Founding father of the Internet Vint Cerf  and Google’s "Chief Internet Evangelist" gave today’s keynote at SMX West covering a range of topics.

(Coverage of SMX West continues at WebProNews Videos.  Keep an eye on WebProNews for more notes and videos from the event this week.)

Google

Founding father of the Internet Vint Cerf  and Google’s "Chief Internet Evangelist" gave today’s keynote at SMX West covering a range of topics.

(Coverage of SMX West continues at WebProNews Videos.  Keep an eye on WebProNews for more notes and videos from the event this week.)

Google

Founding father of the Internet Vint Cerf  and Google’s "Chief Internet Evangelist" gave today’s keynote at SMX West covering a range of topics.

(Coverage of SMX West continues at WebProNews Videos.  Keep an eye on WebProNews for more notes and videos from the event this week.)

Yahoo Upgrades BOSS, Asks For Pennies In Return
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The idea behind Yahoo BOSS (Build your Own Search Service) is to let developers combine Yahoo’s search index with their own applications.  Now, a few tweaks should improve the process, and Yahoo has also made it more "professional" by moving away from the idea of offering everything for free. 

Facebook Gets Hardly-Needed Boost from “25 Things”
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You’ve probably heard about Facebook’s "25 Things" meme. Apparently it was so newsworthy, even Time covered it. Some of us just thought it was another pointless Facebook exercise in time wasting.

A representative for Compete was kind enough to share some numbers with me, however, and based on these numbers, "25 things" might have given Facebook book some number boosting.

Twitter Founder Tells Press To Hold Its Horses
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Twitter cofounder Biz Stone made a nice collage of headlines stemming from remarks of his and his partner Evan Williams, which were published in the UK’s Marketing Magazine and in New York Magazine. The title above the collage reads, “Nothing To Report Just Yet.”

Why We Blog

Anyone dealing with reader commentary has probably had second thoughts about the wisdom of allowing just anybody to have a moment on their stage. Flamers, haters, idiots, bigots, and crazies—we get them all. But reader commentary on my recent editorial about A-list bloggers hanging up their jerseys was so thoughtful and passionate, I thought they deserved a brighter spotlight.

LinkedIn Shares Security and Privacy Tips
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LinkedIn shared some security and privacy tips for the social network today. Basically what they come down to are:

Microsoft Makes Progress In January Nielsen Report

Nielsen Online has announced the January search share rankings for the U.S., and, well, you know the drill: Google’s first, Yahoo’s second, and Microsoft’s third.  But there were slight twists this time in that Google didn’t make much headway and Microsoft achieved some solid gains. 

Blogging Hits Crossroads: A-Listers Giving Up
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An old colleague of mine used to joke he was one of millions whose job it was to “feed the internet.” This past November, an alumnus of a prestigious writing program in Louisville, Ky. told soon-to-be-alumni his blogging career was short-lived because, like a bad girlfriend, his blog constantly needed him.

Google Maps Comes Close To Catching MapQuest
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While Google remains dominant in search there is one area it has not been able to take the top spot.

Hitwise has an interesting analysis about how Google Maps was close to catching MapQuest in share of U.S. Internet visits a few weeks ago.

Danny Sullivan Delivers SMX West Keynote

Danny SullivanThe SMX West conference began today, and Danny Sullivan, its co-chair and the editor-in-chief of Search Engine Land, gave the keynote to truly kick things off.  Sullivan took an all-inclusive look at the search industry, touching on current standings, trends, and also what he’d like to see happen.

Gmail Lets Users Share Their Location With Recipients

Perhaps you’re a hard-charging businessperson who wants clients to know their questions will be answered even if you’re on the beach.  Or maybe you’re just someone who feels a need to quietly brag about vacationing overseas.  Either way, Google’s got you covered with a new "add your location to your signature" Gmail feature.

Yahoo Doesn’t Seem Worried About Gmail
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Gmail is growing rapidly. Yahoo has long dominated the race against Microsoft’s Hotmail and Google’s Gmail, but Gmail is on pace to overthrow the other two. I got in touch with Yahoo Mail’s VP John Kremer to try and find out some expectations Yahoo has for Yahoo Mail.

Measuring Search And Offline Marketing Success
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The session "Measuring Search & Offline Marketing Success" touched on the importance of tracking offline conversions that start through search.

(Coverage of SMX West continues at WebProNews Videos.  Keep an eye on WebProNews for more notes and videos from the event this week.)

Is Google Quietly Laying Off Engineers?
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It’s tough to keep things quiet these days, especially with all that Twittering. Unnamed engineers drowning their overhead redundancy woes over the weekend passed on the news—with documentation—to a Berkeley grad student Bay Area executive that Google was trying to keep engineer layoffs out of the press.

Submitterbot
Google Introduces AdSense for Mobile Search
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Today Google announced AdSense for mobile search, not to be confused with AdSense for mobile content, which the company released back in 2007. AdSense for mobile search is a way for mobile network operators and mobile website owners to embed a Google search box on their mobile portals and web sites.

Getting Ranked In Google Maps
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In the session "Up Close with Google Maps & Local" the panel focused on factors that influence what appears and how it is ranked.

WebProNews Tools
Online Radio Grows 37 Percent
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Online music radio and track play listening hours increased 37.6 percent to 6.67 billion in 2008, while in-stream audio sold against ad -supported cumulative hours rose by 46.1 percent to $74 million over the 12 month period, according to a report by AccuStream iMedia Research.

The report, "Online Music Spins and Media Spend: 2003 – 2012," found that AOL’s Shoutcast platform remains the most popular destination for online music, accounting for 52.5 percent of total time spent listening, followed by Clear Channel sites with 7.8 percent.

Is Yahoo Looking to Offer SEO Services?
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A patent application filed by Yahoo is causing a bit of a stir within the SEO community. The patent is for an "Automated System to Improve Search Engine Optimization on Web Pages." The abstract for the patent reads as follows:

Twitter Hot in UK, Overshadowed by Plurk in Singapore
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Twitter has entered the top 100 most visited websites in the UK according to Hitwise. It came in at number 91 beating out Expedia UK, Gumtree, easyJet, Digital Spy, and Money Supermarket, which Hitwise research director Robin Goad refers to as "online heavyweights."

Twitter traffic has multiplied by 27 over the last year, and this is only the main site. It doesn’t take into account access via third party applications or mobile phones.