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Bing Adds Personalized Search Features Based on History and Location

Bing has started testing new personalized search features, aimed at making individual search results more effective. "Personalized search is not new, but Bing is taking a different approach, focused on the type of search a person is doing and understanding more about what that person is likely searching for," a spokesperson for Bing tells WebProNews. "As no two people have the exact same search behavior, Bing has taken the extra step to automatically tailor search results."

Why You Need a Content Marketing Strategy
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Google sites handle about 88 billion searches each month. YouTube is the second most popular search engine second only to Google. Facebook is now over 600 million users.

Inc. 500 Social Media Use

Here is the latest in the very useful series of longitudinal studies on social media use by The Center for Marketing Research at the University of Massachusetts Dartmouth led by Nora Barnes.  This one covered Social Media Usage in the Inc. 500.

Google Makes Users Accounts More Secure

Google has introduced its opt-in security feature called 2-step verification to all users in an effort to make their accounts more secure.

The 2-step verification includes your password and code you get via your phone.  The Google Blog provides more details.

 

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Sonos Controller For Android Debuts
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People who happen to own both Sonos multi-room music systems and Android phones are in for treat.  Today, Sonos announced an app called the Sonos Controller for Android, and it’ll grant individuals precise control over the different system components.

Monster To Power Yahoo Job Listings In Latin America
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 Yahoo said today it has partnered with Monster on a deal under which the career site will provide job listings in Latin American markets.

Monster will become Yahoo’s provider of career and job content in Argentina, Brazil, Chile, Colombia, Mexico and Peru. Monster says the partnership will give it access to almost 55 million new Internet users in Latin America. Terms of the deal were not released.

Will Apple Release iPad 3 in the Fall?
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Apple is entering a new phase for the iPad … competition. On the heels of HP announcing the HP Touchpad today, Daring Fireball blogger John Gruber speculated that Apple could release an iPad 3 about the same time as HP releases the HP Touchpad:

President Of Akamai To Join Yahoo’s Board Of Directors

Heads up, Yahoo watchers.  On April 1st, the company’s board of directors will undergo a change, with longtime board member Eric Hippeau resigning his post. David Kenny, the president of Akamai, will then join the group.

To first give some info on the departing member: Hippeau’s been on Yahoo’s board of directors since 1996.  He’s also served as CEO of the Huffington Post since 2009.  Now, however, he’s leaving behind both positions to join Lerer Ventures.

Amazon Releases Windows Phone 7 App

Amazon has introduced a new free mobile shopping app for Windows Phone 7.

Amazon says the app is specifically designed for Windows Phone 7 and displays all of a product’s details in a single view, allowing users to scroll horizontally to search and buy without have to load new screens or leave the app.

Facebook, Google Said To Offer $8B-$10B For Twitter
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No one’s claimed a sale is going to take place – much the opposite, in fact – but if new rumors are to be believed, two very important corporations are interested in paying top dollar for Twitter.  Facebook and Google have supposedly both been involved in discussions in which figures as high as $10 billion came up.

Walking Directions Now on MapQuest (Transit Too)

MapQuest announced the availability of both walking directions and transit directions on its service. 

It’s interesting that it has taken this long for MapQuest to get such features, though to be fair, MapQuest did have walking directions available on its MQ4Mobile and Mobile Web apps for a while. But now they’re available on MapQuest.com. 

Public Tweets and Privacy Boundaries Becoming More Defined

If you use Twitter, what you post to the micro-blogging service is public.

Local Discounts Provided by LivingSocial on Examiner.com
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Examiner.com announced it’s offering discounts provided by LivingSocial in 130 markets – that’s all the markets LivingSocial is currently active in. 

Deals are accessible through a mix of feeds and local media placements. LivingSocial will also be the headlining daily deal company in Examiner.com’s upcoming "Insider Deal" marketplace, an online discount center.

Super Bowl Sets Tweets Per Second Record (For Sporting Events)

This year’s Super Bowl generated a whole lot of chatter.  Forgotten lyrics, funny (and controversial commercials), and the football game itself continue to grab headlines days later.  It may or may not surprise you, then, that Super Bowl XLV helped set a record when it came to sports-related tweets.

Alicia Keys to Headline HP Ads During Grammys

It’s been a big day for HP, who unveiled the TouchPad iPad competitor, and the Veer and Pre3 smartphones. All of these products run webOS. 

Robert Scoble says the company has "fired Microsoft" and that it is making Android "look even more creaky (and RIM, Nokia, Microsoft not in the game)." Not bad for PR. 

Huffington Post Attracts New Round of Criticism
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Earlier this week, I asked how much content is too much? The premise is that the web and search engine results are being saturated with content in all areas, and most of it is coming from a handful of companies – companies like Demand Media and AOL/Huffington Post. 

Major VC Firm Buys $80 Million In Twitter Stock
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The way in which it’s done so is a bit unusual, but the venture capital firm founded by Marc Andreessen and Ben Horowitz has thrown its weight behind Twitter.  A report’s indicated Andreessen Horowitz spent something like $80 million to buy into the company.

Kara Swisher wrote this afternoon, "Andreessen Horowitz has invested more than $80 million in Twitter via purchasing stock in secondary markets."

HP TouchPad, Veer and Pre3 Smartphones with webOS Introduced

Hewlett-Packard (HP) today announced the TouchPad, described as a version of webOS for the big screen. It’s essentially an iPad competitor, and is due out this summer. 

"Today we’re embarking on a new era of webOS with the goal of linking a wide family of HP products through the best mobile experience available," said Jon Rubinstein, SVP and GM of HP’s Palm Global Business Unit. "The flexibility of the webOS platform makes it ideal for creating a range of innovative devices that work together to keep you better connected to your world."

Amazon To Launch Kindle App For HP TouchPad

Amazon said today it is launching a free Kindle app for the new HP TouchPad coming out this summer.

Amazon said its Kindle app for the TouchPad will gives users access to more than 810,000 titles from its Kindle store.

 

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Visa Buys Online Payment Platform For $190 Million

Visa said today it is buying online payment platform PlaySpan for $190 million in cash, “plus additional consideration for performance milestones.”

Visa Visa said the acquisition complements its further expansion into digital and mobile commerce.  The deal follows Visa’s purchase of another online payment company, CyberSource in July.

Microsoft Search Head Gets Big Promotion
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Whoever’s in charge of printing Microsoft employees’ business cards is sure to be loading the machines with some of the best paper and ink available.  Microsoft announced today that Satya Nadella has been promoted, gaining the title "President of Microsoft’s Server and Tools Business."

Ford Launches Explorer Road Trip Contest On Facebook

Ford has launched a social media campaign on Facebook to promote its new Explorer.

The campaign called “Go. Do. Adventures,” asks people what they would do and where they would go if they had a new Ford Explorer for a week.

 

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Sony Shares Jailbreak Code Via Twitter
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Perhaps “laughing stock” is too strong a term here, but after Sony’s strong-arm tactics concerning jailbroken PlayStation 3s — tactics that were upheld via a misguided ruling — the fact that they tweeted the jailbreak code in question, accidentally or no, perhaps it fits.

Facebook Establishes New Sales Office In Hong Kong
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Facebook’s ad sales in Asia should soon pick up by a significant amount.  The company’s opened a new office in Hong Kong, and it means to make sure local firms learn all about using social media to reach potential customers.

This undertaking might not be immediately successful.  The Hong Kong office is only Facebook’s second sales office in Asia (the other’s in Singapore), so companies could need a little while to perform tests and get used to Facebook’s way of doing things.