Etsy Had Even More Page Views In January Than In December
Etsy had more page views in January that it did in December, which is pretty impressive, considering the December holiday rush.
The company put out its “weather report” for January on Friday (better late than never), revealing that Etsy had 1.67 billion page views on its site in January. That’s compared to 1.53 billion page views in December.
The site also saw $97.6 million worth of goods sold (after refunds and cancellations) during the month, which was 17.1% lower than December’s $117.8 million.
“To most, January is a quiet time,” writes Etsy’s Michelle Traub in a blog post. “The bustle of holiday activity behind us, we hunker down into cozy routines — sleepily caressing fireside toddies and patiently simmering day-long stews. But there’s no rest for the weary when it comes to buying and selling on Etsy!”
“The $97.6 million of goods sold (after refunds and cancellations) represents a 77.8% increase from January 2012′s total,” says Traub. “At the same time, items sold were up 60.3%.”
Etsy saw 4,482,545 items sold in January. 2,699,648 new items were listed during the month (14.2% higher than December’s 2,363,780). 1,128,036 new members joined Etsy (21.8% lower than December’s 1,441,833).