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‘Marlboro Mascot’ Yields a Funny Google Search Result Thanks to John Oliver ‘Marlboro Mascot’ Yields a Funny Google Search Result Thanks to John Oliver

If you search for “Marlboro Mascot’ right now in Google, the first result you’ll see is an cartoon diseased lung smoking a cigarette. That’s Jeff, and according to HBO’s John Oliver, he should be the new Marlboro mascot. Oliver spent …

Google Facing Another Antitrust Probe – in Russia Google Facing Another Antitrust Probe – in Russia

Google is facing another antitrust investigation, as Russian search company Yandex has asked the country’s Federal Anti-Monopoly Service to take a look at Google’s practices – specifically relating to Android. Yandex is upset by Google’s bundling of its search engine, …

Google Says You Should Avoid Link Building Google Says You Should Avoid Link Building

You know how you’ve been building links to your website for years, trying to get Google look upon it more favorably? Well, according to Google, you shouldn’t bother doing that. Do you think there’s still value to link building? Let …

What Google’s Twitter Deal Means For You What Google’s Twitter Deal Means For You

News came out last week that Google and Twitter have struck a new deal to put real-time tweets back into Google’s search index. The companies aren’t providing much in the way of details about the deal at this point, and …

Google Starts Returning Quick Medical Facts Google Starts Returning Quick Medical Facts

Google is about to start displaying more medical information in its Knowledge Graph, enabling users to quickly search and retrieve important health info without necessarily having to click through to other sites. The company says it has been working with …

Site Takes Google Pounding, Reduces Staff Site Takes Google Pounding, Reduces Staff

Google updates can have devastating effects on websites that depend on traffic from the search engine to thrive. It’s become clear over the years that it’s not wise to depend on Google or any other one source of traffic, because …

Should Europe’s Search Law Apply To The World? Should Europe’s Search Law Apply To The World?

Late last year, EU regulators in Brussels said they wanted the controversial “Right to be Forgotten” ruling applied to search results on a global basis rather than just in its own jurisdiction as it stands today. In other words, if …

Google ‘Update’ Impacts E-Commerce Sites Google ‘Update’ Impacts E-Commerce Sites

Google makes adjustments to its search algorithms every day, but sometime last week, it made one that was bigger than the average tweak, and a lot of webmasters took notice. The comments about ranking changes poured into the search forums …

Google And Twitter Partner On Search Again Google And Twitter Partner On Search Again

Google and Twitter have finally reached a new deal that will see Google indexing tweets in real time, according to a report from Bloomberg (and apparently confirmed by Re/code). The deal hasn’t been formally announced, and the terms are unknown. …

Google Shows Call-To-Action Links For Quick Answer Results From Third-Party Sites Google Shows Call-To-Action Links For Quick Answer Results From Third-Party Sites

Back in November, people started noticing that Google was showing call-to-action link for some of its quick answer results. The only examples anyone produced at the time came from Google’s own pages. For example, “adwords negative keywords” showed some info …

Firefox Deal Continues To Help Yahoo, Hurt Google Firefox Deal Continues To Help Yahoo, Hurt Google

In November, Yahoo and Mozilla entered a partnership that made Yahoo the default search experience on Firefox, replacing Google, which had held the spot for the past decade. The deal showed some great early results for Yahoo in terms of …

How Ranking Works In Pinterest’s Guided Search How Ranking Works In Pinterest’s Guided Search

Pinterest launched Guided Search last April as a new way to help users discover content with some nudging in the right direction. It’s basically Pinterest’s way of suggesting search refinements as you browse. For example, if you search for “pasta,” …

Google Responds To Yahoo’s Firefox Deal On Earnings Call Google Responds To Yahoo’s Firefox Deal On Earnings Call

Google released its Q4 and fiscal year 2014 financial results on Thursday with full year revenue up 19% year-over-year at $66 billion and revenue of $18.1 billion for the quarter, which was a 15% year-over-year increase. During the company’s conference …

Zuckerberg Opens Up About Facebook Search Zuckerberg Opens Up About Facebook Search

As you may know, Facebook greatly expanded its search offerings last month when it launched the ability to search posts. You can now search keywords and get back results from people and pages you’re connected to. It instantly made Facebook …

Yahoo Really Wants That Apple Deal Yahoo Really Wants That Apple Deal

Yahoo made some big waves in late 2014 when it partnered with Mozilla to replace Google as the default search experience in Firefox. Apple’s similar deal with Google is near its expiration, and Yahoo CEO Marissa Mayer seems really interested …

Google Adds Crawling, Indexing Of Locale-Adaptive Pages Google Adds Crawling, Indexing Of Locale-Adaptive Pages

Google announced that it’s introducing new locale-aware crawl configurations for Googlebot for pages it detects may adapt their content based on the request’s language and perceived location. “Locale-adaptive pages change their content to reflect the user’s language or perceived geographic …

Pinterest Marketing Tips From A Guy That’s Been Doing It For 5 Years Pinterest Marketing Tips From A Guy That’s Been Doing It For 5 Years

Pinterest may have plateaued as a driver of traffic to websites, at least for the time being, but it’s still number two in that department behind Facebook, according to data from Shareaholic. The firm released a report this week finding …

Moz Founder Rand Fishkin On Facebook’s Approach To Search Moz Founder Rand Fishkin On Facebook’s Approach To Search

Last month, Facebook launched an update to its search experience enabling users to search keywords and get actual posts as results. This is arguably the most significant search feature Facebook has ever added beyond he ability to find a person …

NFL Highlights Are Finally Coming to YouTube, Google Search NFL Highlights Are Finally Coming to YouTube, Google Search

The NFL has finally joined YouTube. Welcome to the future, guys! The new channel is part of a deal with Google, which will see the NFL upload official highlights and more video content on YouTube. “It’s pretty simple: On any …

Link Expert Eric Ward Talks Fear And The Evolution Of Links Link Expert Eric Ward Talks Fear And The Evolution Of Links

The nature of links on the web, particularly in relation to search, has changed a lot over the years, and there’s probably nobody out there with more insight into this than Eric Ward, who’s focused on this specific topic for …

Pinterest Search Gets Better For Men (And Some Growth Stats Regarding The Male Gender) Pinterest Search Gets Better For Men (And Some Growth Stats Regarding The Male Gender)

Last year, Pinterest launched Guided Search, a revamp to its search feature enabling users to find things they didn’t necessarily know they were looking for. You can start with a relatively vague keyword, and get additional options to add to …