Google Gives Webmasters New Structured Data Tool

Google announced that it is giving webmasters a new structured data tool to help them author and publish markup on their websites. The new tool, it says, will better reflect Google’s interpretation of your content. The tool provides validation for…

Google Introduces Structured Snippets

Google announced the launch of “structured snippets,” a new feature that puts “facts” in the snippets of web results. As with Google’s Knowledge Graph, these facts may or may not be accurate. Here’s what they look like: The company says,…

Google Knowledge Graph Takes Tour Dates From Artists’ Official Sites

Google announced today that it will now populate its Knowledge Graph results for musicians with tour dates from the artists’ official websites when they add structured data markup. Google has shown upcoming events for artists for quite some time (and…

Google Notifies Webmasters Of Manual Actions Regarding ‘Spammy Structured Markup’

Google wants you to use structured data markup on your site to give it better information, and help it make more compelling search results. “If Google understands the markup on your pages, it can use this information to add rich…

Google Webmaster Tools Now Shows Structured Data Errors

Google announced today that it has launched a new error reporting feature for the Structured Data Dashboard in Webmaster Tools. The company began testing this earlier this year, and has used feedback from webmasters to fine-tune the feature. Users can…

Google Hummingbird And Structured Data: Is There A Connection?

There has been a lot written about Google’s Hummingbird algorithm since it was announced. Unfortunately, very little of it comes in the form of reliable facts that really give anybody a solid understanding of what they can do to help…

Google Tests Structured Data Error Reporting In Webmaster Tools

Google’s Matt Cutts revealed in a Q&A at SMX Advanced on Tuesday night that Google is rolling out a test of a “structured data dashboard,” according to Search Engine Land. Barry Schwartz writes that he announced “a new beta application…

Is It Worth It To Your Site To Help Google Build Its ‘Knowledge’?

Search is moving more and more toward structured data, which in turn, is leading search engines to delivering the information users are seeking without the need of having to send them to third-party sites. Google, in particular, is making tremendous…

Google Offers Webmasters Tools To Get Content In Knowledge Graph, Google Now

Google has launched two new tools for webmasters to provide the search engine with structured data from their sites. For one, Google’s Data Highlighter now supports eight types of structured data, including: events, products, local businesses, articles, software applications, movies,…

Google Affiliate Network Gets Structured Promo Data

Google announced the launch of structured promotional data for links in the Google Affiliate Network. Publishers can get links with offers, promotional codes and discounts to automate and display the latest promos. Publishers can also now search and filter by…