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Tag: search ads

Google Experiment Is Adding Favicons to Ads
Online ads may be on the verge changing significantly, with Google testing favicons within ads....
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Google Experiment Is Adding Favicons to Ads
Online ads may be on the verge changing significantly, with Google testing favicons within ads....
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Amazon and Google are Starting to Look More and More Alike
The eCommerce landscape is in constant flux, with Amazon becoming more like a search-ads platform aside from being an eCommerce venture while Google s...
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Google Launches App Promotion Ads For Search, YouTube
Google announced the launch of app promotion ads for search and YouTube, following a similar offering launched earlier this summer for the Display Net...
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Google Launches AdWords Format With Consumer Ratings, Says CTR Can Improve By 10%
Google announced that it is rolling out a new consumer ratings annotations format for search ads, which gives users “detailed” consumer op...
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Twitter Launches Promoted Accounts In Search
Twitter announced the addition of a new format to its ad platform – Promoted Accounts in Search. Twitter will show these to users in search resu...
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Paid Search Ads May Not be Worth Anything, Shows Study
As advertisers have begun adapting to the internet, paid search ads have become a common way for businesses to advertise to potential customers. Speci...
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Google’s ‘Proof’ That Search Ads Boost Offline Sales
Google is showing what it says is “proof that online search ads can boost offline store sales” on its Think Insights site. This proof come...
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Google Launches New Local AdWords Targeting Options In 11 Countries
Google has made some updates to local targeting for AdWords in 11 countries. Here in the United States, Google notes that it has recently changed its ...
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