Google has people that it pays to rate the quality of search results. They’re called raters. Google mentioned them last year in a widely publicized interview with Wired – the interview, in fact, in which the Panda update’s name was…
Google Raters Guide: Ratings Don’t Directly Affect Rankings
Earlier this year, following the initial roll-out of the Panda update, Google’s Matt Cutts and Amit Singhal did an interview with Wired, in which they talked about people they had rating search result quality. Last month, the raters handbook was…