The Disruption In Our Industry, It’s Manic, Says Ogilvy CEO

“The pace of change, the disruption in our industry, it’s manic,” says Ogilvy CEO John Seifert. “The hope I have for convening moments like Cannes is the clients and their partners in tech and creative communications and data start to come together and work harder as partners to design the models of the future.”

Ogilvy & Mather Social Media Director On Overcoming Organic Reach Decline With Smart Data

Overcoming a decline in Facebook Page post reach is something businesses of all sizes have been grappling with over the past year. James Whatley, the social media director at Ogilvy & Mather Advertising, London, recently wrote a blog post called…