Advertising & Marketing
IAB Online Ad Revenue Report Shows All-Time High For First Half of 2015

The IAB (Interactive Advertising Bureau) released its latest “IAB Internet Advertising Revenue Report,” revealing that online ad revenues in the United States reached an all-time high of $27.5 billion in the first half of 2015. That figure represents an impressive…

Advertising & Marketing
Interactive Advertising Bureau Weighs In On Obama Proposals

During Tuesday’s State of the Union Address, President Obama briefly touched on some proposals that may have an impact on the digital advertising industry. These include laws to combat cyber attacks and to protect the data of minors. Here’s the…

Business
Advertisers Still Hate Mozilla’s Tracking Policy

For a while there, it looked like the online advertising industry was going to catch a breather as Mozilla worked on a new cookie policy. Its vacation was cut short, however, as Mozilla recently announced its partnership with Stanford on…