Tag: CMO

Why Are So Many Businesses Leveraging Fractional CMOs?
Increasingly, businesses are turning to the help of fractional CMOs, which are very similar to traditional CMOs in terms of their role and responsibilities...
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eTail Palm Springs 2024: Decoding Gen Z’s Marketing Blueprint
At the recent eTail Palm Springs 2024 conference, a standout session promised to illuminate the enigmatic Gen Z demographic. The discussion, led by...
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Unveiling the Digital Diamonds: A Conversation with a CMO
In the bustling realm of digital commerce, where data reigns supreme and insights is the currency of strategic advantage, the pursuit of success often mirrors the timeless parable...
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Balazs Judik Leads Marketing Revolution as CMO at Barion
In the fast-paced realm of marketing, adaptability, and innovation are paramount. Balazs Judik, Barion's Chief Marketing Officer (CMO), exemplifies these qualities as he spearheads...
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Exness Chief Marketing Officer Reveals Key Strategies Driving Global Expansion
In an illuminating dialogue at the EOM Middle East event, Alfonso Cardalda, Exness's Chief Marketing Officer (CMO), delve...
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Delta CMO: All 85,000 Employees Are Brand Ambassadors
“I have the opportunity to serve as Chief Marketing Officer, but 85,000 people are all brand ambassadors,” says Delta CMO Tim Mapes. “All 85,000 mem...
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Delta CMO: All 85,000 Employees Are Brand Ambassadors
“I have the opportunity to serve as Chief Marketing Officer, but 85,000 people are all brand ambassadors,” says Delta CMO Tim Mapes. “All 85,000 mem...
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Twitter Ad Chief: We’ve Never Been More Clear About What is Our Superpower
Twitter ad chief Matt Derella is at Advertising Week in New York City spreading the message that Twitter video advertising is the best platform to reach valuable audiences when the...
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Successful CEOs Understand The Customer Journey
Ryan Deiss is the co-founder and CEO of DigitalMarketer,...
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T-Mobile Hires New Chief Marketing Officer
T-Mobile announced this weekend that it has appointed Michael Sievert as the company's new chief marketing officer. Siever...
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