Study Shows Google Apps For Work Saves Businesses Big Money

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Google commissioned Forrester Consulting to look at the total economic impact (TEI) of the value Google Apps for Work customers get out of the product. The study spans three years of organizations' use of it, including the moving from legacy on-premise solutions to Google's cloud-based product.

Google for Work president Amit Singh says, "To quantify the complete value of Google Apps for Work, including collaboration and productivity benefits, they interviewed six of our current customers. They then aggregated each piece of customer feedback to create a representative composite organization on which to base the development of a Total Economic Impact model."

"The composite organization is a global B2B multinational services company with 10,000 employees using Google Apps for Work and $4 billion in annual revenue," he adds. "The analysis they completed showed that this composite organization would realize millions in collaboration and mobility efficiencies in the course of three years."

According to the findings, Google Apps for Work generated a risk-adjusted $17.1 million in benefits and ROI of 304%. It also suggests that the collaboration tools save employees about two hours per week, which adds up to over $8 million in savings over the three-year period. It also says the ability for employees to work from anywhere and join meetings remotely saves about $5 million in 3 years, while decommissioning legacy servers, software and phone systems saves another $4 million.

Take a look at the infographic Google is sharing:


Images via Google

Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.

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