Microsoft Just Revved Up Its Outlook Android App With Third Party Add-Ins
Microsoft just revved up its Outlook Android app making it more productive and fun for users. In a recent announcement, the tech giant announced that it has updated the software to now support a variety of third party add-in apps.

Date: 2017-09-12


Verified Business Accounts Now Offered By Whatsapp
WhatsApp is fine-tuning its chat services to make it more attractive for businesses. The company has started a new pilot program for verified business accounts, which seems to hint that it may be targeting the customer support segment of its business users with a new app that is reported to be still under development.

Date: 2017-08-31


Optimism of U.S. Small Business Owners Highest In Ten years
Since the start of the Trump administration, there has been a noted increase in optimism among small business owners regarding their future prospects. In fact, data from both Gallup and the US Chamber of Commerce confirm that U.S. small businesses haven’t been this upbeat about the current situation in almost a decade.

Date: 2017-08-09


Social Media Is Changing Customer Service Practices
Social media has become more than just a networking platform. They’ve become an ecosystem where friends, family, consumers, and brands interact with one another at lightning speed. In this age of hyper connectivity, brands are slowly realizing the potential of social media when it comes to providing customer service.

Date: 2017-07-26


Tips To Generate More Sales Using Whatsapp
Since launching in 2009, WhatsApp has become one of the most popular ways for people to communicate with each other across the globe. Today, the mobile app’s active user base is second only to its parent company, Facebook, with over 1.2 billion people using it to send messages and share data every month.

Date: 2017-07-19


Building Your Brand Using Instagram
As proven by their 700 million monthly active users, Instagram is a popular social media platform for millennials. Because of their massive growth, wide reach, and strong influence over consumers, it is hard for any brand to ignore their power. However, launching a company on Instagram may not be as easy. If you are not that familiar with how it works, you might struggle to get a loyal following established. Consider the following tips to help you build your brand on Instagram.

Date: 2017-06-22


Tips To Effectively Promote Your Business With Video Marketing
From search engine optimization, the next evolution of online marketing is video. While mobile phones and social media are invaluable, they have created a generation with a relatively short attention span. A one-minute clip can explain a topic more than a three-page thesis can.

Date: 2017-06-15


Twitter Introduces New Chatbot Feature for Businesses
Twitter has introduced a new chatbot feature for companies to promote their brands, and they are hoping that these businesses and their customers stay on the platform for their real-time interactions.

Date: 2017-05-31


Twitter Stock Boosted By Biz Stone’s Return
Twitter’s prodigal son has returned after six years, and shareholders are sitting up and taking notice.

Date: 2017-05-18


Salesforce CRM To Be Challenged By Microsoft and LinkedIn
Since Microsoft’s $26 billion acquisition of LinkedIn three days after Christmas 2016, little has been heard from what would be Microsoft Dynamic’s bold upgrade to the CRM industry. But the picture has become much more clear since Microsoft CEO Satya Nadella recently gave Reuters the details of upgrades to its sales software that integrates data from LinkedIn.

Date: 2017-04-25


SMBs Can Win in 2017 with Social Media
B2B research and reviews firm Clutch has released some interesting data-driven findings from their Social Media for Small Business: 2017 Survey. The firm surveyed 350 small business owners/managers across the United States to determine digital marketing habits and goals for 2017. Respondents included 40% of companies with 10 or fewer employees, 27% with 11-50 employees, 25% with 51-250 employees, and 8% with 251-500 employees. The survey found that:

Date: 2017-03-08


New Photos of Samsung Galaxy S8 Before Launch
In what is expected to be the one of several more leaked reveals in the coming days, hot new photos of the Samsung Galaxy 8 were posted a few hours ago that clearly show the device at almost every angle.

Date: 2017-03-06


1.7 Billion Bad Ads Removed From Google In 2016
Google more than doubled the amount of ads it took down in 2016 from its platform compared to 2015, removing over 1.7 billion “bad” ads. Why take down so many ads? “Ultimately, bad ads pose a threat to users, Google’s partners, and the sustainability of the open web itself,” said Scott Spencer, Google’s Director of Product Management for Sustainable Ads.

Date: 2017-02-07


Restaurants Crave Instagram for Marketing
According to a post on the Instagram Business blog the number one driver of visits to restaurants is the act of craving. In advertising this simply means making people hungry for what your are selling. Restaurants love Instagram because of its visualness, its frequent use of video in posts and probably most importantly, its primarily consumed on a mobile device.

Date: 2017-01-26


New Snapchat Updates Could Impact Your Social Media Marketing Plans
Snapchat announced a major redesign of their popular app on Thursday. The new changes aim to make the the app less confusing to use and better for content discovery. The update, which is first being rolled out to some Android users will soon be available to all users.

Date: 2017-01-17