Foursquare announced that it is expanding the “explore” feature that has been available for mobile, to include a web version at foursquare.com/explore. Essentially it’s a way to utilize Foursquare’s huge number of check-ins and personalization based on your own check-ins, to find places you want to go.
“Most real-world searches are one-size fits all,” the company says in a blog post. “You search for pizza, and it gives you the same list of pizza places, whether you like deep dish or thin crust, whether you want a slice or a sit-down meal, or whether your friends would love it or hate it. But not with foursquare Explore, because you and your friends’ check-ins (along with the 1,500,000,000 more from the foursquare community) help us personalize our recommendations for you. Every time you check in, we get better at finding places you’ll like.”
“Finally, because Explore is powered by check-ins and foursquare Tips, it’s not just personalized, it’s specific. Search for ‘pool table,’ or ‘guacamole’; ‘deep dish,’ or ‘thin crust,’” the company adds. “Because not all bars, Mexican restaurants, or pizza joints are created equal, and we want to make sure you find what you’re craving.”
Foursquare says it is in the process of rolling the feature out, and that it should be live for everyone by the end of the afternoon.