Get instant visual feedback from your website visitors
Incoming Feedback by Hotjar is a new and easy way for people to leave their feedback and highlight specific elements on a page.

Date: 2017-10-18


Shopify Making it Even Easier for Merchants to Sell on Amazon
Shopify has been quite busy making things even better for their sellers this year. Much like its recent announcement about a marketplace integration with eBay, Shopify revealed a similar integration with Amazon.

Date: 2017-09-13


With the new Skype Feature in Place, Not Paying Someone Quickly Becomes Obsolete
With the new Skype Send Money feature in place, the “I’m on the phone” excuse for not paying someone quickly becomes obsolete. The popular online messaging app just entered into a partnership with PayPal making it possible for people to send money to each other even in the middle of a chat.

Date: 2017-08-15


Build Customer Loyalty for Your eCommerce Business
A decade or so ago, most businesses develop relationships and loyalty with their customers based on one-on-one and personalized interactions between the company owner or the staff. These days, most transactions occur online. However, customer loyalty remains a key component to the success of any business.

Date: 2017-08-04


Ways that Social Media Is Changing the Way Businesses Conduct Customer Service
Social media has become more than just a networking platform. They’ve become an ecosystem where friends, family, consumers, and brands interact with one another at lightning speed. In this age of hyper connectivity, brands are slowly realizing the potential of social media when it comes to providing customer service.

Date: 2017-07-26


Improve Customer Service for Your eCommerce Business
Online businesses have been booming in recent years due to the conveniences they offer. If you’re planning to enter this industry, you should bear in mind that an online shop is significantly different from a physical store. Unlike the latter, where location and the establishment itself plays a role in attracting customer, online businesses rely mostly on the products and customer service.

Date: 2017-07-10


Can AI Possibly Replace Your Customer Service Representative?
Businesses are quickly changing the way they operate by automating menial tasks with the help of Artificial Intelligence or AI. More companies are now using chatbots to help users accomplish tasks that would, in the past, require the assistance of a customer service representative.

Date: 2017-06-29


Can AI Possibly Replace Your Customer Service Representative?
It goes without saying that website performance is crucial to online retailers for maintaining customer engagement and completing online transactions. Any delays of content delivery or slow load times will certainly impact online revenue. But as Akamia’s recent State of Online Retail Performance report shows, seconds…even milliseconds, matter.

Date: 2017-05-15


Microsoft and LinkedIn Set to Challenge Salesforce CRM
Since Microsoft’s $26 billion acquisition of LinkedIn three days after Christmas 2016, little has been heard from what would be Microsoft Dynamic’s bold upgrade to the CRM industry. But the picture has become much more clear since Microsoft CEO Satya Nadella recently gave Reuters the details of upgrades to its sales software that integrates data from LinkedIn.

Date: 2017-04-25


The Truth About Brands’ Customer Experience Strategies
The recent 2017 Global Customer Experience Benchmarking Report from Dimension Data confirmed that CX is critical to executives. But, as bluntly described in the report as “the uncomfortable truth”, while 81% of companies recognize CX as a competitive differentiator, just 13% self-rate their CX delivery at 9 or above on a scale of 10. And to further the misery, a whopping 51% of the companies say they don’t have a digital strategy in place or are at best, in the process of developing one. The report cites disjointed strategies, disparate management and inconsistencies in approach as reasons for the failure to maximize customer experiences.

Date: 2017-04-06


Amazon Announced a Cloud-Based Contact Center Service
Amazon has released Connect, a contact center as a service hosted in the AWS cloud. The service is based on the same contact center technology Amazon has built for their own use.

Date: 2017-03-30


[Marketers] Tap Into Over 500 Billion Social Conversations
Sysomos brings you the most advanced data science coupled with the power of social analytics. Search social as easily as you search the web; just type in your keywords and get instant, real-time results.

Date: 2017-03-23


Customer In-Store Data to Revolutionize Retail
We all know that online shopping behavior is tracked in order to increase sales, but what about the behavior of brick and mortar shoppers? The Global Director of Marketing for IBM Watson Internet of Things (IoT), Scott Neuman, points out that gathering data about a shoppers activity in a physical retail store is just as important as it is when the customer is shopping online..

Date: 2017-02-14


The Best Way For Brands to Connect the Dots: CRM Matching
Given the “who’s who” list of platforms offering it, CRM matching has truly arrived. And why not? CRM matching is arguably the most advanced way for brands to connect the dots to their target audiences, and then help them deliver targeted messaging.

Date: 2017-01-10