YouTube Live Launched for Live Streaming

Live Video Comes to Web's Largest Video Site

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YouTube Live Launched for Live Streaming
[ Social Media]

Things at YouTube are getting very interesting. Their plans for a more channel-based homepage experience, geared toward making the site more television-friendly were unveiled earlier this week.

Now YouTube has announced the launch of YouTube Live, which consists of a new live-streaming platform and a home page for live content on the site. YouTube is now in uStream territory.

YouTube Live will certainly give television watchers much more content to choose from. This has the potential to make TV incredibly social, based on the simple fact that this is YouTube – the mother of all online video.

Imagine going on vacation, streaming live to YouTube from your phone, and letting your friends and family watch it from their TVs. Now imagine being subscribed to all of your friends’ channels and being able to have a similar experience.

I say potential though.This is isn’t possible with YouTube yet, but it would only make sense to become so in the future – at least with private profiles. The public ones may be tough to police. YouTube doesn’t want to fall victim to the pitfalls of Chatroulette. You know what I’m talking about.

“Today, we’ll also start gradually rolling out our live streaming beta platform, which will allow certain YouTube partners with accounts in good standing to stream live content on YouTube,” the company says. “The goal is to provide thousands of partners with the capability to live stream from their channels in the months ahead. In order to ensure a great live stream viewing experience, we’ll roll this offering out incrementally over time.”

The YouTube Live homepage is already up, however. You can go there now and see live video.

“With over 2 billion views a day, it’s easy to think about YouTube as a place to watch videos recorded in the past,” the company says. “But you’ve told us you want more – and that includes events taking place right now.”

As previously reported, Salar Kamangar has been appointed SVP of YouTube and video at Google as part of new CEO Larry Page’s restructuring of management at the company.

YouTube Live Launched for Live Streaming
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  • http://www.wordpresstheme.net Michael

    Youtube live sounds amazing, and I just checked it out, it looks really good (so many live quality events). I’m already addicted to standard Youtube videos, I don’t know what i’m going to do with myself now lol Really nice post, thanks for the share :)

    • http://www.webpronews.com/ Chris Crum

      I’m guessing that’s what they’re going for.

  • http://www.messageamp.com/ Domenic Manganelli

    Once Youtube Live gets all the bugs worked out of it and is readily available, I could see some of my advertising dollars going towards this avenue.

    It has the best of both advertising worlds, Television and Online, two of my favorite areas to invest time and money into.

    Youtube.com has always offered a social environment and over 2 billion views a day. Those two ingredients are the basis for great advertising exposure.

  • http://www.warriorforum.com/members/snesemulators.html Dong Venosh

    You really make it seem so easy with your presentation but I find this topic to be really something that I think I would never understand. It seems too complex and extremely broad for me. I’m looking forward for your next post, I will try to get the hang of it!

  • http://www.buyplusonee.com/ Steven

    I really didn’t care for it too much at all.

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