YouTube Announces Next Cause WinnersBy: Josh Wolford - March 7, 2012
Last month, YouTube unveiled their newest program in their “Next Creator” family, YouTube Next Causes. The goal is to ” help organizations that are already changing the world better use online video to drive action” – basically a how-to course on how online video can really expand the reach of a organization.
YouTube asked for applications from nonprofits, which were due on February 27th. Now, YouTube has announced the first round of organizations selected to participate in the program.
The organizations come from big cities and small towns across the country from Illinois to Colorado to Texas to California and many work all over the world. They also work on variety of issues from animal abuse to homelessness to poverty alleviation to children’s health.
Children’s Hospital Boston
IFAW – International Fund for Animal Welfare
American Heart Association
American Foundation for Equal Rights
Malaria No More
The Humane Society
The Pablove Foundation
COTS – Committee on the Shelterless
Durango Discovery Museum
Save Mount Diablo
Art Resources in Teaching
Born Free USA
The Lazarex Cancer Foundation
On April 2nd in San Francisco, these participants will attend a one-day summit where they will receive training on how to best utilize YouTube for their organization’s benefit. This will include YouTube basic instruction, community engagement strategies, as well as one-on-one consulting sessions.
Check out the following story about the Lazarex Cancer Foundation and a special bracelet-making venture: