Twitter's six-second video app Vine is starting to grow up, and add functionality to make it more usable to more people. The company announced today that the iOS app will now let you follow channels to get select vines in your home feed.
With our latest iOS release, you can follow any Vine channel to get hand-picked posts right in your home feed. pic.twitter.com/no6kHiNeq9
— Vine (@vine) October 21, 2014
Vine channels include things like Comedy, Animals, Art, DIY, Family, Food, Music & Dance, News, Places, Sports, Science & Tech, Scary, and Style. Vine will show you hand-picked additions to these channels when you follow them, so you can presumably see the best of the bunch.
This isn't the only significant addition Vine has made recently. It recently added functionality that lets users make Vines out of their existing videos, which is really a feature that probably should have been there from the beginning. It certainly presents some new marketing opportunities.
No word on when the channel feature will hit Android.
Image via Twitter