WebProNews

YouTube May Expand Into TV Show Biz

It's no secret that YouTube's trying to catch up to Hulu in terms of offering premium content; the site's administrators often make a big deal out of movie and TV show additions.  What is under wraps - or at least hasn't been publicized in press releases and blog posts - is that YouTube might also be interested in charging for access.

Google Changes How it Handles Paid Content

Google has made a change to the way it treats its "first click free" option for publishers. The option was designed for legitimate publishers to get around Google's cloaking policies, which discourage the showing of one web page to a crawler while the user sees something different.

Google Begins "Next Chapter" in Search Advertising

Update: Google says its new ad formats are "the next chapter in search advertising", and its "AdWords New Ad Formats Initiative" will focus on two themes:

Is it Really Crazy to Block Google?

After all is said and done Rupert Murdoch may still be seen as the sly old fox that really knew best. Many bloggers and journalists have pounded the insanity of Murdoch's suggestion that News Corp publications might strike an exclusive indexing deal with Bing and delist itself from Google's search engine.

Is Retargeting the Most Under-Utilized Marketing Strategy?

Advertise.com and the Search Engine Marketing Professional Organization (SEMPO) have shared some interesting findings from a survey about online ad technology. The two organizations found that there is a lot of untapped opportunity for retargeting in online advertising.

YouTube Most Popular Video Site In France

France saw widespread growth in online video viewing during the past year, as audience size and video engagement both increased significantly, according to a new report from comScore. The number of online video viewers in France increased 36 percent to 34.6 million, while the number videos viewed grew 141 percent to 5.4 billion. The average time spent viewing videos online nearly doubled to 11.7 hours per viewer in September.

Beware Tiger Woods Accident Information Sources

The Tiger Woods car accident has had the web abuzz over the weekend. Like nearly anything else that creates such buzz, cyber-criminals will find a way to exploit it. This incident is no exception.

The Definitions That People Didn't Know in 2009

It's that time of year when all of the search engines are releasing their lists of top searches. Dictionary.com may not get the traffic of a Google, or even an Ask, which is owned by the same company, but its list provides a different perspective to the picture of what people are searching for.

Retailers Funneling More Money To Bing

Bing has managed to turn retailers' heads in a big way.  After looking at statistics from part of 2008, SearchIgnite reported that retailers spent almost 50 percent more with Microsoft's search engine this time around, which puts Google and Yahoo partly to shame.

Google Year-End Zeitgeist Published

Although 2009's still one month short of being over, Google followed Bing and Yahoo this morning by identifying the year's major search trends.  Perhaps unsurprisingly, "Michael Jackson" was one of the most common terms, and interest in the 2008 Olympics waned.