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Facebook Timeline for Brands – Businesses React On Twitter

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Facebook Timeline for Brands – Businesses React On Twitter
[ Social Media]

Earlier today, Chris Gabbard did an article about the new Facebook Timeline For Brands. This is a more business-centric version of Facebook’s ubiquitous Timeline layout.

Facebook plans to have all personal and brand pages running on Timeline by the end of March. Chris noted some of the reactions to the new looks, all positive. And, some businesses do like it, that’s for sure. Check out what some of these folks had to say on Twitter about the new layout and how they think it will work for their businesses.

Timeline for Pages gives brands an opportunity to present the company’s story in a more Likeable and transparent way #fMC 10 minutes ago via HootSuite ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

our Brand Simple page is using Timeline for Brands! Features have changed.. yet customization & new admin page will be fantastic! 18 minutes ago via HootSuite ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

As a community manager, I’m super stoked about the Timeline for Brands change. #cmgrchat #fmc 17 minutes ago via Echofon ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

But, after businesses have had a chance to sit with the new layout for a bit, questions are starting to emerge. Like all Facebook changes, this is one that businesses are going to have to get on board with, like it or not.

Suddenly hearing loads of complaints about Facebook Timeline. I happen to like it, but really… either accept it or leave Facebook. #moveon 25 minutes ago via Twittelator ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

But, this sort of change is not like some no-name Facebook user having an issue with Timeline or the Ticker. Businesses spend money to represent themselves in a certain way on formats like Facebook. The following Tweets stuck out as expressing concern or delight over the new Timeline For Brands offering.

Personal opinion: Not a fan of #facebook timeline for brands. They buried the custom tabs companies put time and money into building. 2 hours ago via HootSuite ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

@MilesToneFilm I have to say though, I was just getting used to it and then saw timeline for brands and couldn’t help cringing! 21 minutes ago via TweetDeck ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

@sharayray I’m a little scared of Facebook Timeline for Pages…I mean, no landing pages or tabs?! 10 minutes ago via web ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

The point of brands to be on Facebook is to interact and engage with customers…not sure how Timeline Pages does that? At all. 1 day ago via TweetDeck ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

I’m somewhere in the middle about Facebook for Brands. I like that it’s more visual, but don’t think the timeline approach is best… 1 hour ago via TweetDeck ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

Not a fan of the new Facebook timeline for brands… #givememylandingpages 19 minutes ago via web ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

Facebook Timeline for Brands – Businesses React On Twitter
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  • http://www.exabytes.sg/ Jerrick @ Singapore Web Hosting

    I like the new admin panel but loses brand pages landing tabs which is very useful.

  • Amanda

    The lovely recommendations people have written on our fan page in the recommendations section is missing from the new Timeline completely. This needs to be fixed. Why delete such a lovely way for fans to tell brands how much they love them?

  • http://www.approachdesigns.co.uk Jo

    I totally agree with the above comment. Recommendations are too important to get rid of. How do we get them back?

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