WebProNews

Webtrends Launches Analytics 9

With new features and iPhone capability, Webtrends Analytics 9 is positioned to regain users and possibly take back the analytics crown from Google.

WebTrends CMO Departs

Nov 1st I reported about the management shakeup at Webtrends. The I did a follow-up after talking to several employees of Webtrends regarding these changes.

Omniture Not Purchasing WebTrends...Yet

There has been a lot of buzz surrounding WebTrends over the last little while so yesterday I spoke with the Director of Product Marketing Matt Langie and CMO Tim Kopp to get insight on the latest rumblings at WebTrends:

Offermatica Partners with WebTrends

Offermatica and WebTrends have partnered to offer what they’re calling a “comprehensive two-way analytics-optimization integration.” This new, unified solution will allow you to automate relationship marketing initiatives and drive highly relevant and targeted visitors to your site.

HitBox, Omniture & WebTrends Popularity

While comparing web analytics products on Google Trends yesterday I noticed that WebTrends has always had a strong presence in terms of search volume but over the last 6 months to 1 year Omniture has really started to make its presence felt.

Maven Selects WebTrends for Online Video Analytics

Today Maven Networks and WebTrends Inc. announced that the two companies have collaborated to create one of the most comprehensive online video analytics offerings in the broadband industry.

Winter Storms Drive Web Traffic

The recent winter storms across the Midwest and Northeast have driven record traffic to Internet Broadcasting’s network of more than 70 TV station Web sites. According to WebTrends On Demand traffic reached its peak on February 13, with more than 35 million pageviews surpassing the previous record set on August 29,2005 when Hurricane Katrina wreaked havoc on the Gulf Coast.

Microsoft Releasing Web Analytics Tool: Gastineau

Marshall Sponder turned me on to a post from Ian Thomas at Microsoft confirming the rumors that Microsoft is building a web analytics application code named Gastineau.

WebTrends Marketing Warehouse 2.0

WebTrends Inc recently launched version 2 of their powerful on-the-fly behavior analysis and real-time visitor segmentation product - Marketing Warehouse

In Log-Based Analytics, Money Does Talk

Open source log-based web analytics software makes it easier to make sense of web server logs, but proprietary log-based web analytics software typically takes analytics to another level.