All Posts Tagged Tag: ‘webspam’

Spinfographics: When Will Google Crack Down On Infographic Spam?

Infographic spam may soon take its rightful place in the grand lineage of splogs, duplicate-content articles and mass directory submissions. Spinfographics. Get ready, because they about to flood the Internet. You never heard of “spinfographics” before? It means, well, if you know what a splog is, you will probably understand exactly what a spinfographic is. If, not we had best …

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Matt Cutts: Here’s How To Expose Your Competitors’ Black Hat SEO Practices

Google’s Matt Cutts put out a Webmaster Help video discussing how to alert Google when your competitors are engaging in webspam and black hat SEO techniques. The video was in response to the following user-submitted question: White hat search marketers read and follow Google Guidelines. What should they tell clients whose competitors use black hat techniques (such as using doorway …

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Google’s Amit Singhal: Penguin A Success

Early this morning, Google Fellow Amit Singhal was interviewed by Danny Sullivan at Chris Sherman on stage at SMX London, the sister conference of Search Engine Land. Singhal discussed a variety of Google search-related topics. We were hoping to get a some in depth discussion about Google’s recent Penguin update, but apparently that wasn’t a major point of conversation. Daniel …

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What If The Google Penguin Update Inadvertently Killed The Web As We Know It?

Note: Perhaps the headline of this article is a little sensational, but don’t overlook the “what if” part. I’m not suggesting Google has some plot to kill the web. However, many businesses rely on Google and people are freaking out about backlinks. Some are going so far as to threaten legal action if links are not removed. Links. If such …

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Gooey Search: Kickstarter Project Claims To Be Google On Steroids (With Privacy)

There’s an interesting Kickstarter project called Gooey Search, which bills itself as “Google on Steroids with Privacy”. It was developed by a small software company called Visual Purple. The tool comes in the form of an iPad app, as well as a Firefox add-on. I would assume it would be expanded to other platforms, should it reach its funding goal. …

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Matt Cutts Shares Something You Should Know About Old Links

Google’s Matt Cutts has put out a new Webmaster Help video discussing something that’s probably on a lot of webmasters’ minds these days: what if you linked to a good piece of content, but at some point, that content turned spammy, and your site is still linking to it? In light of all the link warnings Google has been sending …

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Comment Spammers: These Links Are Not Helping You

In light of Google’s Penguin update, it seems like a good time to suggest that you don’t spam blog comments. Even if you’re not technically spamming, and are leaving semi-thoughtful comments (but your ultimate goal is to get a link), it’s very likely that the blog you’re commenting on implements the nofollow attribute on comment links, which keeps the links …

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The Blurry Lines Of Google’s Paid Links Policy

As you probably know, Google isn’t a fan of people paying for links that pass PageRank. It’s considered to be a manipulation of search results and a violation of Google’s quality guidelines, which are the focus of Google’s Penguin update. It’s interesting that there seem to be exceptions to the rule, such as a directory like Best Of The Web, …

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Google Penguin Update Punishes WordPress Theme Creators?

James Farmer at WPMU.org wrote a very interesting Penguin-related article, which doesn’t make the update look too great, despite its apparently honorable intentions. The update hit WPMU.org, sending it from 8,580 visits from Google on one day pre-Penguin to 1,527 a week later. Farmer shares an Analytics graph illustrating the steep drop: Farmer maintains that WPMU.org engages in no keyword …

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SEOmoz Takes On Webspam With Ambitious Project, Talks Penguin Update

SEOmoz is working on a new spam research project aimed at classifying, identifying and removing (or at least limiting) the link juice that spam pages and sites can pass – a pretty ambitious goal, to say the least. Can SEOmoz do this better than Google itself? CEO Rand Fishkin announced the project on Google+ Monday evening, acknowledging that his company …

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Google Penguin Update Recovery: Matt Cutts Says Watch These 2 Videos

Danny Sullivan at Search Engine Land put up a great Penguin article with some new quotes from Matt Cutts. We’ve referenced some of the points made in other articles, but one important thing to note from the whole thing is that Cutts pointed to two very specific videos that people should watch if they want to clean up their sites …

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Google Penguin Update: Google Granted Another Possibly Related Patent

Google released the Penguin update a couple weeks ago, in an effort to rid its search engine results of webspam. The update targeted the kinds of things Google has always tried to rid its results of, but the update is supposed to make Google algorithmically better at it. That, combined with the ever-refreshing Panda update, could go a long way …

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