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TV
Searchers Ready for Football, Sunny, and Office
By Chris Crum
In a way, today is a big day for Hulu. The popular video site will soon likely attract a huge number of views based on two shows that return to television this evening - NBC's The Office and FX's It's Always Sunny in Philadelphia. These two have been huge hits for Hulu in the past, and that will likely continue as the two programs begin pushing out new episodes.
Nielsen To Begin Measuring Online TV Audiences
Nielsen has been measuring television audiences for decades. Now online TV is starting to take over—but do we have accurate measurement of the online TV audience?
Responses To Twitter and Fox's Social Media TV Experiment
By Frank Reed
Earlier this week we told you of Fox and Twitter teaming up to create some buzz about repeats of the shows Fringe and Glee. Well, hopefully there is no such thing as bad press because the comments we received about the experiment were unanimous: FAIL! Check out our impassioned reader feedback.
Ginger Says:
September 3rd, 2009 at 10:02 pm
NBC Provides Substantial Funding To Mobile Ad Network
By Frank Reed
NBC understands that the future of television may have less to do with TV’s. As a result, the company has made a move into the mobile ad space by investing in the mobile ad network Greystripe. The funding is said to have been made to assist the sales team headquartered in New York in selling more ads across the 1,000 mobile apps and games on over 1,400 devices that Greystripe can provide.
Could Hulu Potentially Harm Quality TV Shows?
By Andy Beal
There’s just one problem with the chart below:
Twitter Receiving A Massive Amount Of Free Advertising
By Frank Reed
When it comes to Internet marketing and social media marketing one of the most important metrics of success is the return on investment (ROI). Everyone demands to see something that measures this although most can’t agree on just how to accomplish that. Twitter is one outlet that people are trying to measure as to just how much value do their efforts get on the micro-blogging service.
Ad Spending For All Forms Of Media Sees Decline In Q1 2009
By Frank Reed
As we rapidly approach the end of the second quarter of 2009 there is still news trickling in from what happened in Q1. As suspected, that news is not good. A study by TNS Media Intelligence was reported in today’s WSJ and ad spend for media including TV, print and online display ads fell 14% year to year to $30.8 billion.
YouTube XL Invading Televisions With 'XL' Content
YouTube is finally preparing to take on Hulu with premium content and better quality video from YouTube XL—preparing for a real big screen interface. You know, such as a television. Hulu is rather adamant about not going to television, so this could get to be a bit of a big deal.
FiOS, Twitter, and TV
While Twitter is working hard to dispel rumors that they'll be making a reality Twitter TV show, Verizon engineers have been working hard combining Twitter with their FiOS TV.
Twitter's Plan For Reality TV, Or Not
By Taylor Pratt
UPDATE: Looks like there won’t be a Twitter TV show.
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