WebProNews

Increase Perceived Value By Trading Off

A student of mine, Jeff, recently graduated from my web development class. He's new to the industry and trying to build his own business. He once asked me the following question, which I thought was interesting:

Trading Links - Any Real Value?

If you manage a website, then you know that trading links with other sites is said to be a valuable method of promoting your website, and getting more traffic. But the true value of it really depends on how you go about it.