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Middle-Aged Men Get The Inside Scoop

Middle-Aged Men Get The Inside Scoop

By Shawn Hess February 27, 2012

Sometimes staying busy with clients, e-mails, meetings, paperwork, and other daily activities can leave you isolated and out of touch with what’s going on in the world around you. Do you ever overhear conversations with younger people and wonder, “what …

Amazon Affiliates Burned at the Stake
By · November 20, 2007 · 1 Comment

Whilst the blogosphere has been ranting or raving about Amazon’s new Kindle Ebook reader, I have been sleeping on the idea.

Technology
News Corp. Showing Classmates.com Success Path
By · November 14, 2007

Rupert Murdoch, chair of News Corp., is buying Dow Jones & Co, the publisher of the Wall Street Journal for $5 billion. Yesterday he announced that he’s ending the subscription model for the WSJ.com website (which many deem a success).

Business
Digg School – 4 Tips To Digg Success
By · November 12, 2007

Over the past few years, I’ve written a number of posts that caught the attention of Digg users. Many were surprises, but a dozen or so were written specifically for Digg, mostly for clients.

Business
Skype Phone Introduced Internationally
By · October 18, 2007 · 1 Comment

Voice over Internet Protocol provider Skype is developing its own software platform to launch a cell phone built with 3 Mobile, a wireless provider in Europe, Asia and Australia.

Technology
CBS Picks Up Dotspotter
By · October 11, 2007 · 1 Comment

$10 million could buy a lot of stuff – cars, recliners, you name it.  Or it could – and apparently did – buy one celebrity gossip site.  The $10 million came from CBS, and went to Dotspotter.

Search
Podcast Expo: The Secret To Stardom
By · October 1, 2007

Franklin McMahon brought his session attendees at the Podcast and New Media Expo a selection of tips to help them make the most of their podcasting efforts.

Business
Noteworthy Videos
Google Gadget Ads All About The Experience
By · September 20, 2007

A Google spokesperson provided a few more details about Gadget Ads, the widgety rich media ad platform the search advertising company recently debuted.

Search
If It Looks Like An Ad They Ignore It
By · September 4, 2007 · 19 Comments

If you were specifically looking for the population of the United States, you’d notice the big red numbers in the upper right corner of the US Census Bureau homepage right? Not so fast. A recent eye-tracking study suggests you’ve been trained to ignore things like that.

Search
In The Newsletter
SES: Online Success Begins With Great Content
By · August 23, 2007

In case you haven’t been paying attention over the years, content is king. If you’re just joining us, that means that no amount of technical tweaking or search engine gaming can replace quality content, whether "content" for you means writing, audio, or video. That’s what they come for, that’s what they stay for.

SES – Lee’s Day 2 Wrap Up
By · August 23, 2007
Test: How many geeks (and proud of it) in this picture?

Sphinn Meetup

SES – Web Analytics & Measuring Success Overview
By · August 22, 2007

Conversion Track, Tuesday 10:30 AM – 12:00 noon

SES – Session: Web Analytics & Measuring Success
By · August 22, 2007
Analytics is a big part of a website’s success, However, even though analytics software is getting better and cheaper, website owners still don’t really know what to do with it.

Facebook Success Doesn’t Equal LinkedIn Death
By · August 10, 2007 · 2

I don’t know if it’s a human nature thing or a Western civilization thing, but it seems a lot of the time we focus on winners, damn the rest, and assume that when one supplants the other the other drones on eternally in obscurity rather than the two coexisting. We do this even though Coke and Pepsi, McDonald’s and Burger King, Wal-Mart and Target all coexist in free market bliss.

7 Rules for Widget Success
By · July 11, 2007
Live from WidgetCon

Speaker: Shervin Pishevar, President, Freewebs

The age of engagement has begun. Umm, hasn’t it begun a few years ago?

7 Rules for Widget Success (we must take notes – he has a number in it – you MUST write down every point with a number, which is why I always structure my presentations that way)

Show Uses YouTube To Earn International Success
By · June 15, 2007

As Google develops video ID tools for YouTube, its main motivation is likely a desire to avoid lawsuits – some companies just don’t approve of the whole free-video arrangement.  But some companies do, and one Australian show even owes much of its success to YouTube.

Your Measure of Search Marketing Success
By · June 11, 2007
Have you been in the search marketing business for more than a few years? I am curious what your measures of success as a business are?

For some, it’ notoriety. It’s the pomp and circumstance of celebrity within their industry that gives them something to hang their hat on.

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