WebProNews

Battelle: Google Ad Planner Underreporting Site Traffic

Google's keenly anticipated Ad Planner should be delivering an accurate look at traffic going to websites, but as John Battelle learned, Google is a bit on the low side.

YouTube Crushes All Video Competition

Video sites have been ground into the grooves of YouTube's virtual tires on the information superhighway, in terms of online traffic.

ComScore, Nielsen Respond To IAB Letter

Both companies have agreed to independent audits of the ways they measure website traffic, as the two firms faced criticism over their use of panel-based methodolgies.

Rand Fishkins Tips For More Traffic

Every site owner wants one thing: more visitors. After that, their requests might vary from "more with my family" to "more ice cream in the freezer," but they can all agree on that one wish.