All Posts Tagged Tag: ‘Search Market Share’
The latest report from Hitwise concerning search volume shows Google still dominates search. Surprise, surprise. In other news, water is still wet and grass is still green. Flippancy aside, Google is dominating search with such a lead, it’s akin to watching Usain Bolt race against people who have no legs. So much for those “Bing is making inroads concerning Google’s …
Microsoft has spent a lot of money promoting Bing since its launch, and Bing’s usage has grown by millions of people since then, but it still has a long way to go to reach the top of the search market share mountain. Google is still sitting comfortably atop that mountain of course, but Google doesn’t really have to lose for Bing to win. Microsoft has been putting things in motion that have the potential to increase Bing usage by an enormous amount.
Microsoft has not been in the spotlight this much for its offerings in search for quite some time. Whether or not you think Bing is a legitimate contender in the battle for search market share, you can rest assured that all eyes are upon it.
A number of research agencies have revealed new stats reflecting the interest level in Bing. So here is something of a round up of this data.
The Hitwise Numbers
Yahoo’s Build your Own Search Service, otherwise known as "BOSS," is described by Yahoo as "a truly open API with as few rules and limitations as possible. It is designed to allow developers to build search solutions that "can compete head-to-head with the principals in the search industry."
Yahoo announced that they have integrated a couple of applications from their SearchMonkey project into everyday search results for users of the Yahoo search engine. The two integrated apps are from Citysearch and Zagat, which Yahoo intends to use for improved local search results along with Yelp and its own Yahoo Local results.