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Research Articles

Are You Ready to Pay Retailers with Your Phone? Are You Ready to Pay Retailers with Your Phone?
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Retrevo has released the results of a study, looking at the buzz surrounding Google Wallet, NFC, and new ways to pay for products in-store with a mobile device. The study finds 79% of people aren’t ready to start using their …

Has Facebook Peaked? Has Facebook Peaked?
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To be clear, this isn’t an “Is Facebook dead?” piece. Obviously Facebook is far from dead, and has become integrated in many facets of our lives, and will likely become integrated in more. In fact, just a few days ago, …

Google Looks at Purchasing Habits of Smartphone Users Google Looks at Purchasing Habits of Smartphone Users
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Google released some interesting stats this week about the purchasing habits of smartphone users, or more specifically, smartphone searchers. This is in the US only, but the study looks at how smartphones are used on a daily basis, how people …

Facebook Ads Gaining Popularity Among Local Businesses Facebook Ads Gaining Popularity Among Local Businesses
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22% of local merchants have used Facebook Ads, and two-thirds of them would use them again, according to a survey from MerchantCircle. The firm’s quarterly Merchant Confidence Index, a survey of about 5,000 local business owners across the US, finds …

Google Earth Lets You Tour The Ocean Floor Google Earth Lets You Tour The Ocean Floor
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Okay, “armchair explorers,” are you ready to tour the biggest swath of the ocean floor ever mapped? Well now you can thanks to Google Earth and Columbia University. Based on data collected over 20 years from Columbia’s Lamont-Doherty Earth Observatory, …

Ranking Google Ranking Factors By Importance Ranking Google Ranking Factors By Importance
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Rand Fishkin and SEOmoz polled 132 SEO experts with data from over 10,000 Google search results, and have attempted to rank the importance of ranking signals. It’s not confirmed fact, obviously. Google won’t provide such information, but I suppose the …

Who is Using Twitter? Who is Using Twitter?
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Pew Internet has released some new research on the use of Twitter, based on “just-collected’ survey data. The research finds that 13% of adult Internet users have used Twitter (up from 8% in November 2010). The report digs into who …

Report Looks at Just How Important Email is To Google, Microsoft and Yahoo Report Looks at Just How Important Email is To Google, Microsoft and Yahoo

Pingdom has put together an interesting report looking at just how important webmail is for the three companies that dominate it – Google, Microsoft, and Yahoo. Citing data from Alexa, the firm finds that Gmail makes up 23% of the …

100,000 Apps Enable Leakage of Facebook Profile Info, According to Symantec 100,000 Apps Enable Leakage of Facebook Profile Info, According to Symantec
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Security firm Symantec released a report indicating that there are about 100,000 Facebook apps that accidentally enable the leakage of Facebook user info to third-parties like advertisers and analytics platforms. The firm has confirmed the issue with Facebook, which it …

Charging Your Devices With Sound? Charging Your Devices With Sound?

Hey, you guys wanna get blinded with some science? South Korean engineers have found a novel way to charge your mobile phone – noise. Basically what Dr. Sang-Woo Kim and his team has found is a way to convert sound …

20 Percent of Job Searchers Use Smartphones to Look for Jobs 20 Percent of Job Searchers Use Smartphones to Look for Jobs
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According to data released by the vertical search engine for jobs called LinkUp, 20 percent of job seekers use their smartphone to look for jobs. LinkUp reported that mobile traffic jumped to 20.8% of overall first quarter traffic, up from …

Google Panda Update Helps Local Search Results Google Panda Update Helps Local Search Results
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As we continue to look at the fallout of the Google Panda update (more so since its international roll-out), we have yet more data to sink our teeth into. Have you noticed an increase in local results since the Panda …

The Pirate Bay Becomes The Research Bay The Pirate Bay Becomes The Research Bay
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Users that click on over to The Pirate Bay to satisfy their torrent needs will notice that the site has been renamed “The Research Bay.” This temporary change is an effort by the popular torrent site to help researchers learn …

iOS Leads App Revenue Over Android iOS Leads App Revenue Over Android

Millennial Media released its latest Mobile Mix report, looking at the impact the Verizon iPhone has made, as well as the growth of tablets/connected devices. In addition, there is some data on apps, and a comparison of different platforms, based …

Media Consumption Booming in America Media Consumption Booming in America
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Last week, we asked if you were addicted to social media.  A new report by Edison research suggests that we are all consuming social media, as well as traditional types of media at skyrocketing rates. Obviously, the proliferation of internet …

Addicted to Social Media? Addicted to Social Media?
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I can’t remember the last time I went without my smartphone. Camping in the Blue Ridge Mountains, miles away from civilization, I still walked far enough out to get a signal and some edge service. Don’t judge, I really wanted …

Android OS Market Share to Near 50% by 2012 Android OS Market Share to Near 50% by 2012

In figures released today, technological researchers Gartner predict that by the end of 2012 almost half of all smartphones purchased worldwide will run on Android OS. Gartner projects that 2011 sales of smartphones worldwide will jump 57.7% from 2010, topping …

Facebook Gets A Social Research Platform For Brands Facebook Gets A Social Research Platform For Brands

Techlightenment, a division of Experian, has partnered with performance-based ad network Adknowledge, to launch as social research platform on Facebook. The Social Research Platform (SRP) can layer opt-in social data of a user’s interests and demographics on top of survey …

Large Screen Phones Preferred by More Consumers Large Screen Phones Preferred by More Consumers

It doesn’t seem like too long ago when tiny phones were all the rage.  They were all touted as lightweight and super thin – and the closer to the size of a Zippo, the better.  Well, according to a new …

Does Web Conferencing Hurt Business?
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I just saw a short online article summarizing results of a survey sponsored by CareerBuilder.com. The article had the provocative headline “Survey: Cutting business travel cuts business.”

It opened with two bullet points in bold face on a highlighted background:

SMB Website Study: Frequent Updates + Social Media = Greater Traffic

SiteKreator, a small business website builder, has just released the results of their study in which they analyzed 5,000 random websites through 2010. The results revealed that small businesses who update their site content more often receive more traffic on a monthly basis vs sites who make less frequent updates. Additionally, sites which leveraged social media in their online strategies also received more traffic than sites not using social media.