At PubCon Matt Cutts just announced the launch of the Google Friend Connect API. It let's you copy javascript and make your blog more social.
Editor's note: How do you think the launch of the Google Friend Connect API will affect data portability? Share your thoughts. WebProNews anchor Abby Jonnson spoke with Cutts at the conference:
BusinessWeek asks if Twitter is the Next Monster.com, which is an interesting question because at PubCon South, Top Rank Marketing's Lee Odden referenced a company that bought ads with Monster (and other places like it) but got better results from Twitter.
Recently I've discussed how businesses can use Facebook and Twitter to drive traffic to their sites, and even looked at some specific examples of how local businesses here in Lexington, KY are using Twitter.
You may recall a little over a month ago Matt Cutts from Google's Search Quality Team talked about Google getting more transparent this year and making his talks from conferences available online so that everyone can easily see what he has to say.
At PubCon, Bruce Clay, Inc. President Bruce Clay presented at a session entitled "Top-Shelf Organic SEO" in which he discussed the approaching future of SEO as search engines evolve into more modern ranking methods through more personalized search results. Bruce was good enough to take the time to speak with our own Michael McDonald in a one-on-one interview about personal search, which can be viewed in the video below.
How do you optimize your site for the search engines when you have hundreds of thousands of pages of content? That's a big job and can get increasingly difficult as the days pass and more pages are created. It doesn't have to be as difficult as it seems though.
Sometimes you read something about a company or a business that simply gets it more than others. OK, so we know that in most cases Google does that. Sometimes they do it in ways that still amaze and make one say “Huh, that makes good sense.”
If you've decided to conduct a social media campaign (or are already in the middle of one), congratulations - you're more or less on the cutting edge. It's important not to either fall off or get sliced, though, and some tips to that end arrived from PubCon.