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Organic Reach Articles

Should You Be Concerned About Facebook’s New News Feed Changes? Should You Be Concerned About Facebook’s New News Feed Changes?

Facebook announced – wait for it – more changes to the News Feed algorithm and how it will deliver your Page’s posts to its alleged audience. As you’re probably well aware, Facebook has been mixing things up all year, and …

Is Your Organic Social Reach As Bad As You Think? Is Your Organic Social Reach As Bad As You Think?

Getting organic posts in front of users on social media has become increasingly difficult for brands – particularly on Facebook, which has been quite open about its reduction of organic reach (even if some find its stated reasons a little …

Infographic Examines The ‘Perfect’ Facebook Post Infographic Examines The ‘Perfect’ Facebook Post

With organic Page post reach declining like it has been, it’s more imperative than ever that Facebook Pages post the right type of content if they wish to get in front of fans without paying. You always hear that images …

Facebook Tells Page Admins About Discrepancy In Engagement And Reach Metrics Facebook Tells Page Admins About Discrepancy In Engagement And Reach Metrics

Facebook has not been delivering accurate reach and engagement metrics to Page admins. Some admins have been getting a message on their dashboard that says, “There is a discrepancy in the engagement and reach metrics for all Page Posts and …

Facebook Suggests Users Unfollow Pages: Good Or Bad For Brands? Facebook Suggests Users Unfollow Pages: Good Or Bad For Brands?

In case you didn’t have a hard enough time reaching your Facebook followers in their News Feeds already, Facebook is apparently actively encouraging users to unfollow Pages, or at least going out of their way to remind people that they …

With Social Media Advertising, Are People Just Tuning Out? With Social Media Advertising, Are People Just Tuning Out?

Companies often believe they can use social media to increase brand awareness and tap into a new customer base. But, as Gallup findings suggest, consumers are highly adept at tuning out brand-related Facebook and Twitter content. These channels do not …

Is Paying Facebook For Promotion Worth It? Is Paying Facebook For Promotion Worth It?

Facebook has all but killed the organic reach of your Page posts, leaving you with no choice but to hope for referrals from content your users share or pay them for exposure. Now, there are concerns that it’s getting more …

Facebook Says Your Organic Reach Would Be Worse If It Showed Everything In The News Feed Facebook Says Your Organic Reach Would Be Worse If It Showed Everything In The News Feed

Facebook’s Brian Boland wrote a lengthy blog post about the much talked about decline in organic reach of Facebook Page posts. It’s happening for two main reasons, he said: more and more content is created and shared every day and …

Brand Says Things Are Great After Leaving Facebook Brand Says Things Are Great After Leaving Facebook

Eat24 made a lot of headlines after it publicly “broke up” with Facebook in late March. In response to Facebook’s move of taking away the organic reach of Page posts, forcing brands to pay for exposure, Eat24, which had 70,000 …

An Infographic On Dealing With Facebook Organic Reach Decline An Infographic On Dealing With Facebook Organic Reach Decline

As you probably know by now, the organic reach of Facebook Page posts has been rapidly declining for months, and it’s not stopping until very little is left. In other words, you have little hope of getting your Page’s posts …

Somebody Thinks The Facebook Organic Reach Decline Is A Good Thing Somebody Thinks The Facebook Organic Reach Decline Is A Good Thing

At least somebody thinks the brutal slashing of your Facebook Page’s organic reach is a good thing. Have you found a silver lining to Facebook showing less people your posts organically? Let us know in the comments. Isobar director of …

Facebook Is Reportedly About To Slash Your Page’s Organic Reach Even More Facebook Is Reportedly About To Slash Your Page’s Organic Reach Even More

Facebook is showing Pages’ organic posts to fewer and fewer people as time goes on. Have you noticed a dramatic drop in the visibility of your own posts? Let us know in the comments. As you may know, in December, …