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Facebook Delivers Another Blow To Brand Pages

Facebook Delivers Another Blow To Brand Pages

By Chris Crum November 17, 2014

Brands have been feeling the sting of deflated organic reach for their Facebook Pages all year, and late on Friday, Facebook announced another blow to those posting promotional content. Long story short, if you post the type of content that …

Is Your Organic Social Reach As Bad As You Think? Is Your Organic Social Reach As Bad As You Think?

Getting organic posts in front of users on social media has become increasingly difficult for brands – particularly on Facebook, which has been quite open about its reduction of organic reach (even if some find its stated reasons a little …

Infographic Examines The ‘Perfect’ Facebook Post Infographic Examines The ‘Perfect’ Facebook Post

With organic Page post reach declining like it has been, it’s more imperative than ever that Facebook Pages post the right type of content if they wish to get in front of fans without paying. You always hear that images …

Facebook Reach Metrics Not Being Reported Accurately Facebook Reach Metrics Not Being Reported Accurately

Facebook has not been delivering accurate reach and engagement metrics to Page admins. Some admins have been getting a message on their dashboard that says, “There is a discrepancy in the engagement and reach metrics for all Page Posts and …

Facebook Encourages Users To Unfollow Pages Facebook Encourages Users To Unfollow Pages

In case you didn’t have a hard enough time reaching your Facebook followers in their News Feeds already, Facebook is apparently actively encouraging users to unfollow Pages, or at least going out of their way to remind people that they …

With Social Media Ads, Are People Just Tuning Out? With Social Media Ads, Are People Just Tuning Out?

Companies often believe they can use social media to increase brand awareness and tap into a new customer base. But, as Gallup findings suggest, consumers are highly adept at tuning out brand-related Facebook and Twitter content. These channels do not …

Is Paying Facebook For Promotion Worth It? Is Paying Facebook For Promotion Worth It?

Facebook has all but killed the organic reach of your Page posts, leaving you with no choice but to hope for referrals from content your users share or pay them for exposure. Now, there are concerns that it’s getting more …

Facebook Explains Organic Reach Decline Facebook Explains Organic Reach Decline

Facebook’s Brian Boland wrote a lengthy blog post about the much talked about decline in organic reach of Facebook Page posts. It’s happening for two main reasons, he said: more and more content is created and shared every day and …

Brand Says Things Are Great After Leaving Facebook Brand Says Things Are Great After Leaving Facebook

Eat24 made a lot of headlines after it publicly “broke up” with Facebook in late March. In response to Facebook’s move of taking away the organic reach of Page posts, forcing brands to pay for exposure, Eat24, which had 70,000 …

Dealing With Facebook Organic Reach Decline Dealing With Facebook Organic Reach Decline

As you probably know by now, the organic reach of Facebook Page posts has been rapidly declining for months, and it’s not stopping until very little is left. In other words, you have little hope of getting your Page’s posts …

Facebook Organic Reach Decline A Good Thing? Facebook Organic Reach Decline A Good Thing?

At least somebody thinks the brutal slashing of your Facebook Page’s organic reach is a good thing. Have you found a silver lining to Facebook showing less people your posts organically? Let us know in the comments. Isobar director of …

Organic Reach On Facebook Will Reportedly Drop More Organic Reach On Facebook Will Reportedly Drop More

Facebook is showing Pages’ organic posts to fewer and fewer people as time goes on. Have you noticed a dramatic drop in the visibility of your own posts? Let us know in the comments. As you may know, in December, …