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online shopping
Grabbing Last-Minute Mother’s Day Shoppers
By Mike Sachoff - Wed, 05/07/2008 - 2:29pm.
With Mother's Day almost here the Google AdWords Blog has some tips on converting procrastinators into customers.Google says to create ad groups with keywords and ad text aimed specifically at Mother's Day. Keywords to use include "mother's day gifts" and "mother's day gift ideas."
Microsoft Shows Off New Product Search Features
By Chris Crum - Thu, 05/01/2008 - 12:02pm.
The other day, Doug reported that Microsoft Live Search Mobile had added product search abilities to its arsenal, but that is not all that the softies are up to on the product search front.
New Live Search Products Launches
By Doug Caverly - Tue, 04/22/2008 - 10:28am.
It often seems like there are more shopping sites than there are products on the market, and Microsoft's property has never been near the top of the list. Yet a new update should, if not rocket it up there, at least move Live Search Products a little closer.
Online Shopping By Minorities Increases
By Mike Sachoff - Fri, 03/21/2008 - 2:31pm. 7 comments
Online shopping by African-Americans, Asians, Hispanics and other minorities has increased significantly over the past five years, according to a new report from The Media Audit.
Only 44% Of Online Shoppers Are Happy With Company Web Sites
By Mike Sachoff - Wed, 03/05/2008 - 3:26pm.
A majority of online shoppers (74.5%) said they use a company's Web site to get information about a product or service, but less than half (44%) said the information met their needs a new study from ServiceXRG, "Influencing the Online Experience," found.The study surveyed around 1,000 companies and online shoppers to find out how people use search for online support, do product research and take part in shopping activities.
Books Most Purchased Item Online
By Mike Sachoff - Mon, 01/28/2008 - 5:54pm. 1 comment
Globally, the most popular items to purchase online are books with 41 percent of Internet users doing so in the last three months according to Nielsen Online.Among U.S. Internet users 38 percent bought books in the past month. In the UK 45 percent of Internet users have bought books online and in Germany 55 percent had done the same.
Online Holiday Shoppers Having Positive Experience
By Mike Sachoff - Thu, 12/20/2007 - 1:09pm.
A majority of online shoppers (82%), report being very satisfied or somewhat satisfied with the customer support available during their online holiday shopping experience this year, according to Nielsen Online.
Online Holiday Spending Reaches $22 Billion
By Mike Sachoff - Mon, 12/17/2007 - 12:05pm.
Online holiday spending between November 1 and December 14 increased 18 percent compared to the same time period last year reaching $22 billion according to comScore.Monday, December 10 reached $881 million in sales (up33 percent versus last year), registering as the heaviest online spending day of the season and the heaviest online spending day on record.
Price Or Convenience? Maybe Both
By Jason Lee Miller - Fri, 12/14/2007 - 2:32pm.
Last month Nielsen Online released the results of survey suggesting that online shoppers prefer the convenience of online shopping as their main reason for participating. This month, another survey says that price is the most important factor.
Half Have Shopped Online While At Work
By Mike Sachoff - Wed, 12/05/2007 - 3:13pm.
One-fifth of people say that the workplace is the main location where they access the Internet according to a survey from Burst Media.
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