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Online Games
Ads On Gaming Sites A Solid Way To Reach Some Women
By Doug Caverly
Advertisers who are interested in women over the age of 45 should probably pay attention to new data from Dynamic Logic. It doesn't touch on the usual suspects - clothing, jewelry, and whatnot - but instead suggests that gaming sites are a good way to reach this demographic.
Online Gaming In China To Reach $3 Billion
By Mike Sachoff
The online games market in China is on track to surpass $3 billion in 2010 up from $1.66 billion in 2007, according to Pearl Research.
"Lyrics" Show To Be Online Game
By Mike Sachoff
RDF, the production company for Fox's "Don't Forget the Lyrics" and A&E's "The Two Coreys" is creating online and mobile games for the two series.
Majority Of Kids Play Online Games
By Mike Sachoff
When it comes to what activities children do online 78 percent between the ages of 6-11 reported playing games in the last 30 days according to a survey from MRI.
Google Develops Plans To Profile Gamers
By Doug Caverly
Imagine that you’re playing a computer game, and because you slowly sneak up behind an enemy, you’re shown an advertisement for a bank. Run at the same enemy while wielding a rocket launcher, and you’ll see an ad for a death metal CD. This is Google’s dream.
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