All Posts Tagged Tag: ‘mobile’

Here’s A 45-Minute Discussion About Facebook Mobile App Ads

Facebook has been releasing videos of presentations from sessions on various topics from its f8 conference last week. These aren’t all specifically about the products they announced. Some of them are simply practical advice for using Facebook’s products and getting more out of them. This one is about “reaching the right people at scale” using Facebook’s mobile app ads. As …

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Hulu to Stream Free, Full Episodes on Mobile

Hulu is going to let people stream full TV episodes on their mobile device, regardless of whether or not they’re signed up for Hulu Plus. Up until now, Hulu’s free streaming (ad-supported) has only been available to people on their desktops. There no word yet on exactly which TV shows Hulu is going to open up to free mobile streaming, …

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Etsy Launches iPhone App Just For Sellers (Android Coming Later)

Etsy just announced the launch of a new iPhone app specifically for sellers called (appropriately) Sell on Etsy. An Android version will come later this year. “Etsy sellers are conducting more business from their mobile devices than ever before, and we’re focused on making it easier, faster and more efficient for our sellers to run their shops from wherever they …

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Google Unveils New Ad Features And Tools

Google held an AdWords announcement event today to reveal a number of new things for Google search ads, the Display Network, YouTube and AdMob. Here’s the full keynote: A new AdMob feature will enable advertisers to target people based on the apps they use, as well has how often they use them, and their in-app purchases. Advertisers making use of …

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Microsoft To Close Nokia Devices And Services Acquisition, Signs Licensing Agreement With Motorola

In 2011, Microsoft and Nokia partnered to create a “third” smartphone horse in the race against Apple and Android. In September, it became more than a partnership when the two companies announced that Microsoft would buy Nokia’s Devices & Services business, and bring Nokia CEO and former Microsoft employee Stephen Elop back to Microsoft. Shareholders approved the deal in November, …

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LinkedIn Makes SlideShare More Mobile-Friendly

LinkedIn has launched an Android app for SlideShare, as well as a redesigned mobile web experience and a mobile preview feature for uploads on the desktop. Video: SlideShare Android App from SlideShare LinkedIn acquired SlideShare about two years ago, and has since added features like a tracking analytics tool and an infographic player. Now there’s a new focus on making …

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Mobile Local Ad Revenue Expected To Triple Over Next Five Years

Mobile local ad revenues in the U.S. are expected to hit $4.5 billion this year, according to a new report from BIA/Kelsey. That would be a massive increase over last year, which saw $2.9 billion. And that’s really just the beginning. The firm is projecting mobile local ad revenues to more than triple over the next five years, reaching as …

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Klout Launches New App For iOS, Android On The Way

Klout has launched a new iOS app that reflects the major changes to its service it rolled out earlier this year. If you haven’t looked at Klout lately, it has become something of a social news reader that lets you share recommended content Klout thinks will help you boost your Klout score. The feed at the heart of this is …

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Google Moves Forward With App Indexing

Last fall, Google began testing app indexing, and released guidelines for webmasters to have Google index deep links within their app. This is so users searching Google from smartphones can get to in-app content (if they have the app installed) just as they would website content. Google announced on Thursday that it has enabled over 24 more applications that users …

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Emojis Now Work on Web Version of Twitter

All you emoji lovers can now sleep sound knowing that your smiley faces and little piles of poop will be able to be seen by those browsing their Twitter timelines on the web. Before today, mobile Twitter users who included emojis in their tweets were faced with hollow boxes when those tweets were viewed on the web. Now, if you …

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Report: B2B Trending Towards Mobile Before PC

eMarketer has a new report out called, “B2B Mobile Marketing: As Buyers Harken to Mobility, Sellers Hasten to Keep up.” The firm references data from Forrester Research, Forbes Insights, and Google. For one, it says (citing Forrester) that 91% of “connected employees” used a computer at their work desk in Q4 2012, and 64% also used a smartphone. We can …

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Report: Instagram Smartphone Usage Gives Twitter’s A Run For Its Money In U.S.

Instagram announced this week that it has surpassed 200 million monthly active users. eMarketer is now sharing some data about usage in the U.S. and a comparison to Twitter usage on smartphones. The firm finds that U.S. Instagram usage has already nearly reached the same level as U.S. Twitter usage on smartphones among millennials and Gen Xers. Based on eMarketer’s …

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