Google really wants people writing web content to start using authorship markup. Not only are they looking to use it as a ranking signal, but it also pushes the Google Profile, which is essentially the backbone of the Google+ user …

Long story short: if you’re looking to help your search engine rankings, you might need a Google Profile (the backbone of Google+). Who you are as an individual is becoming more important in search ranking. Is this the right way …

Google’s head of web spam, Matt Cutts, has been answering webmaster questions in short videos for quite some time now. The videos have often been quite informative, and have tackled numerous issues that common webmasters face on a day-to-day basis. …

Google’s head of web spam Matt Cutts tweeted that the company has refreshed its spam report form. He calls it the biggest refresh in 10 years. Side note: It’s worth pointing out that he used Twitter to announce this. I …

Google posted one of the Matt Cutts Q&A videos today, where he talks about the effects of site redesigns with redirects on search rankings. Here’s the specific question as it was posed to Matt: I’m changing the platform of my …

Google has introduced some changes to Webmaster Tools – in particular, handling of URLs with parameters. “URL Parameters helps you control which URLs on your site should be crawled by Googlebot, depending on the parameters that appear in these URLs,” …

Many sites are still wondering how they can come back from being hit by the Google Panda update. Google has certainly stressed quality, and victims of the update have been striving to improve it, but have had little luck in …

As you may know, Google’s Matt Cutts often posts videos on the company’s Webmaster Help YouTube channel, answering user questions. He linked to one today about duplicate content concerns and having blog posts on your home page. The question was, …

If you search for products a lot, using Google, there’s a fairly good chance you’ve seen Amazon at or near the top of the results pages quite a few times. Someone sent a question about this to Google, and Matt …

Google’s Matt Cutts spoke in a Q&A session with Danny Sullivan at SMX Advanced this week, and discussed the Panda update, among other things. A lot of sites have been critical of Google for returning results that are scraped versions …

The latest Google Webmaster Central video from Matt Cutts talks about home page content. Given issues like content depth and site speed, which Google has brought up a great deal in recent memory, the content on your home page is …

I managed to ping Google’s @mattcutts after the announcement of rel=”author” support from Google on Twitter and he clarified the use case a little. As Twitter’s search is still so terrible at finding things I am adding the conversation here. …

Google’s Matt Cutts engaged in a live chat with webmasters on YouTube, and had some things to say about the Panda update. Barry Schwartz posted the above video, capturing a Panda-related segment of the chat, in which Cutts discusses the …

A Google Webmaster video released today aims to answer the burning question surrounding porn sites’ lower PageRank. The question asked of Google’s Matt Cutts was as follows: What are the technical reasons porn sites have such low PageRank? None go …

This week, Google’s Matt Cutts has been discussing rel=canonical, providing some info that webmasters might find pretty helpful. “A user submitted a question to Matt, which said, “It takes longer for Google to find the rel=canonical pages but 301 redirects …

With Google looking more at social media these days, in terms of ranking signals, a lot of webmasters continue to wonder how Google treats URL-shorteners in terms of SEO. This isn’t completely new information, but it still seems to be …

Yesterday, Matt Cutts, Supreme Master of Google Space, Time, and SEO, posted his latest video response to a question that I thought was just priceless. If you don’t want to play the video, the question was, “When analyzing rankings for …

Google is looking to boost search quality in a variety of ways – through algorithm updates like Panda, through giving users the ability to block domains, and by unleashing the +1 button, to name a few. Another thing that might …

When it comes to picking a domain name most webmasters are in a dilemma of whether to choose a keyword rich domain name that will get better rankings on Google or a branded domain name that is more likely to …

Google’s often made a big deal about using automated solutions to handle problems.  The search giant hasn’t tried to address every single Google bomb individually, for example; it’s preferred to make algorithm changes that can tackle lots of weaknesses at …

Google basically called out Suite101 as the poster child site of what its “Panda” algorithm update was aimed at. Reports have found the site to be one of the hardest hit, and while the site has often been mentioned in …