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All Posts Tagged Tag: ‘Matt Cutts’

Google Thinks You Don’t Want To Know About Its Algorithm Changes

Google, for a little while, used to be more transparent about the changes it made to its algorithm. Then it became much less transparent, and is now saying that people were simply too “bored” to want to know about such changes. Do you believe that’s really why Google has become less transparent about changes? Were you bored of hearing about …

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Google Launches Official Google+ Page For Webmasters

There is now an official Google+ page for Google Webmasters. Matt Cutts tweeted a link to it, and the page made its first post last night: So far, that’s all that it has to offer, but we can probably expect similar (if not the same) posts as what we see from the Google Webmasters Twitter account: Tweets by @googlewmc That …

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Google Expands Link Network Crackdown Across Europe

Google has been cracking down on link networks like never before in recent months. That continues with a couple more announcements from head of webspam Matt Cutts. In January, Cutts said Google was taking action on French link network Buzzea. He also noted that Germany was on the list of places Google was looking at. Then, in February, Google put …

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Matt Cutts Was ‘Trying To Decide How Sassy To Be When Answering This Question’

Google has put out a new “Webmaster Help video” with the title “Can sites do well without using spammy techniques?” That’s a bit rephrased from the actual question that prompted the response: Matt, Does (sic) the good guys still stand a chance? We’re a small company that hired an SEO firm that we thought was legit, but destroyed our rankings …

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Now There’s A Matt Cutts Whack-A-Mole Game

So remember that Matt Cutts Donkey Kong game from a few weeks ago? That has inspired a new Matt Cutts Whack-A-Mole game, in which (you guessed it) you get to whack Matt Cutts with a gavel over and over again.

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Here’s How Google Determines Whether Or Not Your Links Are ‘Paid’

Google put out a new 8-minute video about paid links. Matt Cutts talks about the various things that the search engine takes into consideration when determining whether or not links are “paid”. 99 percent of the time it’s abundantly clear, he says. Sometimes, not so much. He notes, “These are some of the criteria, but just like the webspam guidelines, …

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Googler Rachel Searles Writes Sci-Fi Novel

Googler Rachel Searles has a new sci-fi book out called The Lost Planet. Matt Cutts points us to it, and has only good things to say about it: Amazon has a pretty substantial preview. Searles is from the search quality team. Here’s a video of her talking about reconsideration request tips, which we covered a couple years ago. You can …

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Can Google Solve The Scraper Problem?

Google has a form called the Scraper Report for people to report when they see a scraper site ranking ahead of the original content that it’s scraping. The idea is that you can let Google know about people stealing your content and your rankings, and hopefully get the situation rectified. Do you ever see scraper sites ranking above your own …

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Google: You Don’t Have To Dumb Your Content Down ‘That Much’

Google’s Matt Cutts answers an interesting question in a new “Webmaster Help” video: “Should I write content that is easier to read or more scientific? Will I rank better if I write for 6th graders?” Do you think Google should give higher rankings to content that is as well-researched as possible, or content that is easier for the layman to …

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Google Moves Link Network Focus To Poland

Google continues to wipe out link networks across the Internet, apparently on a country-by-country basis. Earlier this month, Google’s Matt Cutts told Twitter followers about Google cracking down on German link networks. That is still happening, but focus is also moving over to Poland. Here’s the latest on the situation from Cutts: Not done with Germany yet, but we just …

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Matt Cutts: Backlinks Still Super Important To Search Quality

In case you were wondering, backlinks are still really important to how Google views the quality of your site. Head of webspam Matt Cutts said as much in the latest “Webmaster Help” video, in which he discusses Google testing a version of its search engine that excludes backlinks as a ranking signal. The discussion was prompted when a user asked …

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