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Would You Ever Pay To Link? Would You Ever Pay To Link?
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Money for links. What a concept. We’re not talking about paying someone to have them link to you. We all know Google’s stance on that. If you pay for a link that passes PageRank, and Google discovers it, you’ll find …

Twitter Now Highlights Links While You’re Composing Your Tweets Twitter Now Highlights Links While You’re Composing Your Tweets

Twitter has made a minor tweak to its dekstop site that should help users better understand what they’re about to tweet out to their followers. Now, when you’re composing a tweet, links (anything that’s clickable on the site) will appear …

You Can Now See All The Erroneous DMCA Takedown Requests Google Gets You Can Now See All The Erroneous DMCA Takedown Requests Google Gets

Google does a lot of work for copyright holders in the US. Under the DMCA, Google has to delete infringing links from its search results. It used to be not such a bad job, but now the search giant is …

Matt Cutts: Only 3% Of Those 700K Messages Were About Unnatural Links Matt Cutts: Only 3% Of Those 700K Messages Were About Unnatural Links
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Google has put out a new Webmaster Help video with Matt Cutts doing what he does best – busting myths about Google. Google sent out a lot of messages to webmasters this year, and a lot of them were about …

Does Google the Link Lister Equal Google the Publisher? Does Google the Link Lister Equal Google the Publisher?
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Is Google a publisher? Or is Google simply a displayer of links? Are these two things the same? Those questions are at the heart of a Australian case that just tipped against Google, and are likely at the heart of …

Matt Cutts On How Google Handles Site-Wide Links Both Algorithmically And Manually Matt Cutts On How Google Handles Site-Wide Links Both Algorithmically And Manually
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If you’re interested in how Google treats site-wide backlinks, you’ll be interested in a new Webmaster Help video Google posted today. Matt Cutts takes on the following question: Are site-wide backlinks considered good or bad by Google? Or do they …

Matt Cutts Talks Guest Blogging (Again) And Article Spinning Matt Cutts Talks Guest Blogging (Again) And Article Spinning
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Last month, Google put out a Webmaster Help video about guest blogging, and its effects on links. Now, Matt Cutts (who discussed the topic in that video) has appeared in another related video. This time, he responds to the following …

Google Launches Enhanced Link Attribution For In-Page Analytics Google Launches Enhanced Link Attribution For In-Page Analytics

Google announced a new link attribution feature for In-Page Analytics. You’ll be able to access the feature by adding two lines to your tracking snippet and enabling it in the web property settings. The feature uses a combination of element …

Google Affiliate Network Gets Structured Promo Data Google Affiliate Network Gets Structured Promo Data
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Google announced the launch of structured promotional data for links in the Google Affiliate Network. Publishers can get links with offers, promotional codes and discounts to automate and display the latest promos. Publishers can also now search and filter by …

Google Launches Link Building Tool For Affiliate Network Publishers Google Launches Link Building Tool For Affiliate Network Publishers
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Google announced a new link building tool for Affiliate Network publishers by way of Chrome extension. It’s called, simply, the Google Affiliate Network Link Building. “Publishers have long been able to create links by signing into Google Affiliate Network and …

Matt Cutts Talks About When You Should Worry About Your Links Matt Cutts Talks About When You Should Worry About Your Links
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Google’s Matt Cutts is back to posting Webmaster Help videos rather frequently. In the latest, he talks about whether or not a site should worry about their links if they have not been participating in link schemes. Cutts speaks in …

Here’s What Google Thinks About Article Marketing, Widgets, Footers And Themes Here’s What Google Thinks About Article Marketing, Widgets, Footers And Themes
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Google’s Matt Cutts has released a new Webmaster Help video. In this one, he is answering a question submitted by himself: What is Google’s current thinking about getting links from article marketing, widgets, footers, themes, etc.? The current thinking, he …

Matt Cutts Weighs In On Guest Blogging For Links Matt Cutts Weighs In On Guest Blogging For Links
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Google’s Matt Cutts, even with all of the algorithm updates he’s been announcing, has somehow found time to release a new Webmaster Help video. This one is about guest blogging for links. He basically says it can be good to …

Google Penguin Update: This Person Has A “Huge Recovery” Story Google Penguin Update: This Person Has A “Huge Recovery” Story
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Google has been pushing major updates left and right in recent weeks, and plenty of webmasters are feeling the effects for better or for worse. In late September, Google announced the EMD update targeting low-quality sites with exact match domains. …

WordPress Is Getting Rid Of The Blogroll WordPress Is Getting Rid Of The Blogroll
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The Blogroll is something that’s near and dear to my heart. It was something that every blog I ran growing up had, and I used it extensively. It was my way to direct readers to other great content, and I …

Google Affiliate Network Aims To Make It Easier To Get Links Google Affiliate Network Aims To Make It Easier To Get Links

Google has launched some new features for the Google Affiliate Network, which it says will simplify the process of creating relationships and getting links. For publishers, the “Recommended” sub-tab is now the default view for the Advertisers tab, and features …

Fear Of Google Ironically Has People Considering Making Natural Links Unnatural Fear Of Google Ironically Has People Considering Making Natural Links Unnatural
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We recently published an article called “Links Are The Web’s Building Blocks, And Fear Of Google Has Them Crumbling“. This was about the panic Google has caused among webmasters with its messages about links. It’s a panic that has led …

Google Penguin Update: You Ain’t Seen Nothing Yet Google Penguin Update: You Ain’t Seen Nothing Yet
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Last year, Google launched the Panda update, and wreaked havoc across the web on sites doing little to contribute to the quality of content appearing throughout Google’s search engine. This year, it’s been the Penguin update doing the wreaking (with …

Should Linking To Copyrighted Material Be Illegal? Should Linking To Copyrighted Material Be Illegal?
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Despite how you feel on the matter, online piracy is illegal. Various courts throughout the country have said again and again that uploading pirated works on the Internet for others to download is illegal. The copyright lobby hasn’t really done …

Links Are The Web’s Building Blocks, And Fear Of Google Has Them Crumbling Links Are The Web’s Building Blocks, And Fear Of Google Has Them Crumbling
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This year, as you may know, Google has been sending out a whole lot of messages to webmasters about problematic links. People are in a frenzy trying to get rid of links that may or may not be hurting their …

What To Do About Google’s Confusing Link Warnings What To Do About Google’s Confusing Link Warnings
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Editor’s Note: This is a post from a guest author in the search engine marketing field. Any advice within is that of the author’s, and does not necessarily reflect the view of our organization. If you read Chris Crum’s post …