All Posts Tagged Tag: ‘Interactive Advertising Bureau’

Interactive Advertising Bureau Weighs In On Obama Proposals

During Tuesday’s State of the Union Address, President Obama briefly touched on some proposals that may have an impact on the digital advertising industry. These include laws to combat cyber attacks and to protect the data of minors. Here’s the full speech in case you didn’t watch it: From the prepared remarks: We are making sure our government integrates intelligence …

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Advertisers Still Hate Mozilla’s Tracking Policy

For a while there, it looked like the online advertising industry was going to catch a breather as Mozilla worked on a new cookie policy. Its vacation was cut short, however, as Mozilla recently announced its partnership with Stanford on what its calls a “Cookie Clearinghouse.” The Cookie Clearinghouse is software that’s designed similarly to adblocker software. In short, it …

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