All Posts Tagged Tag: ‘iCrossing’
Digital marketing agency iCrossing is present at SXSW 2012. Gabriela Lazzaro, senior audience manager of iCrossing’s Live Media Studio, will participate in a panel, Stand with Planned Parenthood: A Crisis Response on Sunday, March 11, at 9:30 a.m. The panel will examine the strategy behind last year’s successful “Stand With Planned Parenthood” advocacy and support campaign. Rob Garner, iCrossing vice …
iCrossing does online marketing for numerous big brands, and says it has noticed some trends in which some of these brands have either risen in rankings or remained flat since the Google’s Panda Update, for keywords where other sites dropped off the grid. Do you think Google got it right with Panda? Tell us what you think. iCrossing counts plenty …
iCrossing received $62 million in funding last week, and Jeffrey Herzog, the digital marketing company’s founder and CEO, said that a portion of it would go towards “strategic acquisition capital.” Herzog wasn’t kidding – iCrossing has now bought Proxicom.
Companies routinely receive three, five, or even ten million dollars in various funding rounds; reporting on it kind of dulls you to those huge amounts. But iCrossing, a “global digital marketing company,” has just received $62 million, and that’s definitely worth a closer look.
All of the major presidential candidates have an online presence, but their current online strategies are not reaching 42 percent of voters who use the Internet for information about politics, according to a study from iCrossing "How America Searches: Election 2008."
icrossing has opened full service offices in Chicago and San Francisco. This expansion brings icrossing’s total number of offices to four, adding to its New York City and Scottsdale, AZ locations.