All Posts Tagged Tag: ‘iAds’

Apple Opens Mobile Ad Platform To All, Adds Features

Last year, Apple launched iAd Workbench, a mobile ad campaign creation tool for iOS developers to launch their own campaigns targeting iOS users. Now, Apple has opened the platform up to anyone with an Apple ID, throwing down the barrier keeping businesses large and small from using it. Now, Apple basically had a direct competitor to Google for mobile advertising, …

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