YouTube recently announced an expanded channel lineup, to include a number of high profile partners. Hearst Magazines, for example announced two channels as part of the initiative, with programming created in conjunction with Car and Driver, Road & Track, and …

John Loughlin, Executive VP and GM of Hearst Magazines, which publishes Cosmopolitan, Esquire, Popular Mechanics, and other popular titles, provided an inside look into Hearst’s content strategy for the digital age here at ad:tech NY. 

Do you think Hearst’s success in traditional publishing will extend to triumph in the online world? Let us know in the comments section.

Next Issue Media, a digital publishing consortium made up of Condé Nast, Hearst, Meredith, News Corp., and Time, has revealed findings from a study on consumer demand for digital newspaper and magazine products. According to the consortium, $3 billion in subscription revenue is expected by 2014.

After accounting for potential cannibalization of some print subscriptions, the industry could realize $1.3 billion in incremental revenue, the consortium says.

MSN Local Edition has struck content deals with NBC Local Media and Hearst Television.

Microsoft says the partnerships with NBC Local Media and Hearst Television will give MSN around 3,000 news video clips a week across 36 local media markets. The new video content will be available in January 2010.

Leading publishers are getting together for what is widely being considered something of a "Hulu for magazines." Publishers involved include Conde Nast, Hearst, Meredith, News Corporation and Time Inc.

The Seattle Post- Intelligencer (P-I) will become the nation’s largest daily newspaper to move entirely online, its publisher Hearst Corporation announced today.

The announcement was made by Frank A. Bennack, Jr., vice chairman and chief executive officer, Hearst Corporation, and Steven R. Swartz, president of Hearst Newspapers. The final print edition of the newspaper will appear tomorrow.

The Seattle Post-Intelligencer has informed some of its staff that they have been selected to work for an online only version of the newspaper, if publisher Hearst moves forward with plans to shutdown the print edition.

Two reporters said they received "provisional offers" from P-I New Media boss Michelle Nicolosi or Hearst executive Ken Riddick, according to the P-I Web site.

Hearst has announced that former Yahoo News general manager, Neeraj Khemlani, has been named vice president and special assistant to the CEO for digital media at the company.

"The creation of this new position is designed to accelerate the progress through greater cooperation and synergy across divisional lines," said Frank A. Bennack, Jr., vice chairman and CEO of Hearst."Neeraj is uniquely equipped to help me and my colleagues realize that goal."

For their 75th Anniversary, Esquire Magazine plans something special: an electronic paper cover, complete with moving words and images.

Hearst Magazines and MSN are partnering to launch a new food Web site called Delish.com.

The two companies say Delish will launch in the fall of 2008 and will be its own brand controlled by Hearst Magazines Digital Media and distributed on MSN.

Under the terms of the deal Hearst will be responsible for the design, development and editorial content of the site. MSN will handle the advertising and the distribution of the site’s content via the MSN network.

Local online advertising sold by quadrantONE, a company formed by four major newspaper publishers, launched as an alternative to the Yahoo-led consortium of newspapers.

Although Hearst Corp and MediaNews Group are linchpins in Yahoo’s newspaper/online classified alliance, the two publishers have made an investment in online classified ad provider Kaango.

About three months ago, The Hearst Corporation acquired Kaboodle.  Now, in conjunction with MediaNews Group, it’s spent $20 million on 80 percent of Kaango.

Hearst-Argyle Television is launching High School Playbook that will feature high school sports on TV, online and on mobile devices.

Never mind the kit: Kaboodle alone costs over $30 million.  That’s the social shopping community’s rumored price tag, anyway, following an acquisition by Hearst Corp.; Kenneth A. Bronfin, the president of Hearst Interactive Media, explained that his company thinks Kaboodle “will bring to social shopping what MySpace has brought to social media.”

Local.com is $13 million richer, but the money was not so much a gift as a payment – Local.com sold about 2.4 million shares of its stock to two investors.  And those investors bought the shares at $5.50 apiece, even though the stock’s current price has only ranged between $5.70 and $7.60 over the past few days.

Hearst Corporation has purchased UGO Networks, an online entertainment company that targets men.

Yesterday, Hearst Corp. sold its stake in Local.com, but it looks like that didn’t hurt the website much – it has now acquired PremierGuide, “the largest and fastest-growing provider of private-label local search solutions to newspaper publishers, TV and radio stations, and city portal operators.”

We usually write about companies buying each other, but in this case, Hearst Corporation is going against the trend: it has sold its stake in Local.com.