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Guy Kawasaki On The Benefits Of Self-Publishing

Guy Kawasaki On The Benefits Of Self-Publishing

By Chris Crum March 26, 2013

Guy Kawasaki, the former Apple evangelist, who is now advising Google’s Motorola group on product design, recently co-authored a book with Shawn Welch, called APE: Author, Publisher, Entrepreneur–How to Publish a Book, aimed at helping people understand the self-publishing process. …

Ghost Tweeting: The Real Phantom Menace
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One of the coolest parts about  my job is the fact that I am always up to speed on the latest and coolest stuff in the world of search, social media and things of that nature. Over the course of the past decade, there have been no shortage of things to keep my eye on. That’s one of the cool parts of my job. What makes it interesting however is not necessarily the emergence of these new tools and/or technologies but how they end up being used.

8 Reasons You Need to Stop Ignoring Twitter
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There have been many articles written about why to use Twitter, and we’ve certainly published our fair share of them. However, the landscape is constantly changing. New trends, ideas, applications, and features come out, and they further emphasize Twitter’s place in said landscape. Following are some reasons why it is becoming increasingly important to marketers.

Comedy and Alcohol at BlogWorld

The closing keynote of the BlogWorld Expo this past weekend was set up like The Late Show. Guy Kawasaki came out and told some jokes in David Letterman fashion (complete with Late Show-like desk and chairs), then he introduced the audience to actor/comedian Kevin Pollak.

Sullivan Calls Out Google’s Favorite Sons
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During a discussion on Sphinn, SearchEngineLand’s Danny Sullivan poses an interesting question: Does Google give automatic credit to A-list ventures in the search results?

BlogWorld Expo: Keynote Luncheon with Rubel and Kawasaki

BlogWorldWebPronews anchor Abby Prince-Johnson was present for the keynote luncheon at the BlogWorld Expo, where star bloggers Steve Rubel and Guy Kawasaki spoke with one another on a variety of topics from Yahoo to Mahalo.

Blog ROI Models

For those who are fans of Guy Kawasaki, there is a phenomenon he is fond of calling "Guy’s golden touch." 

It is his own trademark reversal of a well known saying, where he likes to note that "everything that turns to gold is what Guy touches." 

Pubcon’s Keynote – Guy Kawasaki

Barry has a summary of Guy Kawasaki’s keynote address at PubCon. It sounds awfully similar to the one he gave at TiECon earlier this year.

Guy Kawasaki Needs Links

The WebmasterWorld Pubcon conference kicked off with a short introduction to the conference by Brett Tabke and an opening keynote by Guy Kawasaki.

PubCon: 10 Tips for Successful Innovation
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Guy Kawasaki delivered the opening keynote address at this year’s PubCon. In his talk, he gave a detailed overview outlining ten specific points that innovative companies should heed when developing new products and services.

Amanda Congdon chats with Guy Kawasaki

Amanda Congdon, video blogger, actress, and much more has recently added a video interview with one of my favorite evangelists, Guy Kawasaki.