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Google’s New CFO is the ‘Most Powerful Woman on Wall Street’ Google’s New CFO is the ‘Most Powerful Woman on Wall Street’

Google has found its new CFO. Ruth Porat, who currently serves as Chief Financial Officer for Morgan Stanley, will be joining Google on May 26. She’ll replace outgoing CFO Patrick Pichette, who announced his retirement earlier this month. “We’re tremendously …

Google Glass Is Far from Dead, Says Eric Schmidt Google Glass Is Far from Dead, Says Eric Schmidt

If you think Google Glass is dead, Google executive chairman Eric Schmidt would like to tell you you’re wrong. “It is a big and very fundamental platform for Google,” Schmidt recently told the Wall Street Journal. “We ended the Explorer …

Things To Avoid For Google’s Mobile-Friendly Update Things To Avoid For Google’s Mobile-Friendly Update

Last month, Google announced a pair of new mobile-related ranking signals for its search algorithm. One is mobile-friendliness and the other is for content from apps that users have installed on their phones. You can learn more about taking advantage …

Old Report About Old Google Test Ruffles Feathers Old Report About Old Google Test Ruffles Feathers

An algorithm change Google probably only used in a limited test roughly eight years ago is apparently the top story in tech this morning. It will likely give Google’s competitors more talking points, but probably won’t make a lot of …

SEO Vet Bill Slawski On Google’s Knowledge And Answers SEO Vet Bill Slawski On Google’s Knowledge And Answers

In case you haven’t noticed, Google has changed a lot over the years, and much of the search engine’s focus is on showing users answers and information about what they’re looking for directly on search results pages through things like …

Elon Musk Thinks Driving Could Be Outlawed at Some Point (Hopefully Not Though) Elon Musk Thinks Driving Could Be Outlawed at Some Point (Hopefully Not Though)

Will there ever come a day when it is actually illegal to get behind the wheel of a car and drive it yourself? Tesla founder and possible Terminator Elon Musk says yes, this is a distinct possibility. Musk made his …

Google: Easy Mobile Forms Are Crucial Google: Easy Mobile Forms Are Crucial

Google has been making a lot of moves to get mobile users a better user experience. As you may know, the company recently announced a pair of ranking signals for this purpose. One that’s already in effect will return in-app …

Android Developers Must Now Get Ratings For Their Apps And Games Android Developers Must Now Get Ratings For Their Apps And Games

Google announced a couple of updates for Google Play, which will affect both developers and users. There’s a new content rating system as well as a new app review process. The content rating system is based on age, and applies …

Google Just Announced Another New Ranking Adjustment Google Just Announced Another New Ranking Adjustment

Google just announced that it is cracking down on doorway pages with a new ranking adjustment, which will launch soon. Do you think doorways pages have been a noticeable problem in search results? Share your thoughts in the comments. Doorway …

Google Deprecates Old Webmaster Tools API Google Deprecates Old Webmaster Tools API

Back in September, Google launched an update to its Webmaster Tools API to make it more consistent with other Google APIs. Those using other APIs from the company would find the new one easier to implement, the company said. Now, …

Is Google Looking Desperate in Firefox? Is Google Looking Desperate in Firefox?

Google is getting louder about wanting Firefox users to switch their default browser back to its search engine. As you may know, Mozilla replaced Google with Yahoo as the default search provider in Firefox in the United States back in …

Should Google Show Press Releases As News? Should Google Show Press Releases As News?

As you’ve probably noticed in the past, Google sometimes includes an “In the News” section in its search results. This points users to a few sources that have newsy information about whatever it is that they searched for. The feature …

Google’s Not Checking Your Facts Just Yet Google’s Not Checking Your Facts Just Yet

A recently released Google research paper has been drawing some attention throughout the search industry. It proposes a signal for ranking search results based upon “the correctness of factual information provides by the source,” rather than links. Do you think …

Why And How To Use Google’s New Cloud Storage Nearline Why And How To Use Google’s New Cloud Storage Nearline

Google announced the launch of Google Cloud Storage Nearline, a new service for cold (or infrequently accessed) data storage. The company touts its fast performance and low cost. Data is made immediately available with about 3-second response times, and the …

How To Use Google’s New Blocked Resources Report How To Use Google’s New Blocked Resources Report

Google just introduced a new Webmaster Tools feature called the Blocked Resource Report, aimed at helping webmasters find and resolve issues where Google can’t use images, CSS, or JavaScript that has been blocked. Blocked resource prevent pages from rendering properly, …

Can Twitter Have Facebook-Like Success With Video? Can Twitter Have Facebook-Like Success With Video?

Video has become huge for Facebook, and Twitter is hoping it can follow a similar path. Autoplay has certainly lent itself well to Facebook’s success, and it sounds like Twitter is about to follow suit. While Twitter video is still …

Here’s An Hour of Google Helping Small Businesses Here’s An Hour of Google Helping Small Businesses

If your’e a small business still trying to navigate this thing we call the web and to figure out how to best get Google to treat your site well, you might want to watch the latest video from the Google …

Google Ditching 4 Search Funnels Columns in AdWords Google Ditching 4 Search Funnels Columns in AdWords

Google launched Search Funnels columns a little over two years ago (three years after first introducing Search Funnels reports), enabling advertisers to incorporate Search Funnels data into their everyday optimizations by adding the columns to their campaign, ad group, keyword …

Google’s Twitter Deal May Impact Your Reputation Google’s Twitter Deal May Impact Your Reputation

Last month, we learned that Google and Twitter have struck a new deal to put real-time tweets back into Google’s search index after going without them for a few years. Google isn’t expected to implement tweets into its results in …

Google Ranking Signal Not As Pressing As You Thought Google Ranking Signal Not As Pressing As You Thought

Last week, Google announced two new ranking signals related to mobile. One has already been implemented, and takes into account app indexing when showing results to signed-in users who have apps installed on their devices. The second signal looks at …

Google Finally Launches AdWords App Google Finally Launches AdWords App

Google launched a new AdWords app for Android on Wednesday, offering advertisers a way to manage campaigns on the go. It’s hard to believe Google is just now offering such an app, but better late than never, right? Advertisers can …