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All Posts Tagged Tag: ‘Google’

Get Ready For A Greater Twitter Presence In Google

Get Ready For A Greater Twitter Presence In Google

The writing has been on the wall pretty much all year. Google is going to start utilizing Twitter more in search results. We’ve yet to see the extent of what that means exactly, but it looks like expanded use of tweets in Google is nigh. Do you look forward to Google using Tweets more in search results? Do they add …

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Google Announces New Chromebook for Work, Work-Related Features

Google Announces New Chromebook for Work, Work-Related Features

Google announced a new addition to the Chromebook family with the Dell Chromebook 13, which is specifically geared toward business use. It also announced support for various work-related apps and enhancements to the Chrome Device Management Console. Google says in a blog post, “Today, the new Dell Chromebook 13 joins the Asus Chromebook Flip and Chromebook Pixel in the Chromebook …

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Google Shopping Gets New Bidding Solutions

Google Shopping Gets New Bidding Solutions

Google announced that its giving advertisers new bidding strategies for Shopping Campaigns, which will help them “go go beyond manual max CPC bidding to deliver specific bids for each auction, tailored to people’s context.” Under Bid Strategies, you’ll now find Maximize Clicks, Enhanced CPC, and Target Return on Ad Spend (ROAS). Maximize Clicks is for those looking to get as …

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If You Think There’s Nothing Left To Get Out Of Google+, You’re Wrong

If You Think There’s Nothing Left To Get Out Of Google+, You’re Wrong

So Google+ didn’t exactly turn out to be a Facebook killer, and the company has been backing off of its previous efforts to force it onto users of its other products. People are saying things like, “Google+ is dead,” as they have been for years, but it’s not. It’s just not what it used to be. Do you see any …

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Google Makes Cloud Dataflow, Cloud Pub/Sub Generally Available

Google Makes Cloud Dataflow, Cloud Pub/Sub Generally Available

Google announced that it has removed the beta label from Cloud Dataflow, its managed cloud service and programming model for batch and streaming big data processing, and is making it generally available. “Cloud Dataflow is specifically designed to remove the complexity of developing separate systems for batch and streaming data sources by providing a unified programming model,” Google says in …

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Here, Let a Drunk Redditor Explain the Google / Alphabet Thing

Here, Let a Drunk Redditor Explain the Google / Alphabet Thing

You may have heard that Google did some restructuring and is now a part of of a larger company called Alphabet. You may also be a bit confused about the whole thing. Long story short, Larry Page is now the CEO of Alphabet, which now controls Google – but also Nest, Calico, Fiber, and all the other companies that used …

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What Will Google’s New Structure Mean For Businesses?

What Will Google’s New Structure Mean For Businesses?

As I’m sure you’ve heard, Google is going through some major changes in in structure. Google itself now has a parent company. Even after sleeping on it, it’s still sinking in. Many, many businesses rely on Google for their well-being in part if not almost entirely in some cases. It’s worth considering how the new structural changes might impact everyone …

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Alphabet Doesn’t Own Its Obvious Social Media Pages, Domains

Alphabet Doesn’t Own Its Obvious Social Media Pages, Domains

Late Monday afternoon, Google announced a major reorganization, and the establishment of a new parent company called Alphabet. For a more in-depth look at that, check here. Long story short, Larry Page is now the CEO of Alphabet, which now controls Google, Nest, Calico, Fiber, and all the other companies that used to be under “Google”. Sundar Pichai has been …

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Google Gets New CEO As Page And Brin Head Up Parent Company ‘Alphabet’

Google Gets New CEO As Page And Brin Head Up Parent Company ‘Alphabet’

Google just dropped some major news in that exec Sundar Pichai is taking over as CEO of the company, which is becoming one of many companies under a new parent company called Alphabet, which will be run by Larry Page and Sergey Brin. Page is CEO of Alphabet and Brin is President. The basic gist is that the co-founders will …

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Google Makes Cloud Deployment Manager Generally Available

Google Makes Cloud Deployment Manager Generally Available

Back in May, Google released Cloud Deployment Manager in beta. It’s now generally available and ready for anybody to use for production. The tool lets you create, deploy, and manage Cloud Platform resources. You can create dynamic templates that describe your desired configuration and use it to create Cloud resources as a single deployment. In a blog post, Google lists …

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Google Shares 5 Mobile Ad Best Practices

Google Shares 5 Mobile Ad Best Practices

On its AdWords YouTube channel, Google just uploaded five “best practices” videos related to mobile advertising. The first is about connecting with mobile users. The company says, “Mobile advertising is crucial to connecting with people during their micro-moments that often happen on their mobile devices.” The second gets into two considerations for setting mobile bids and bidding to the full …

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Google Analytics Gets Some New Features

Google Analytics Gets Some New Features

Google announced the addition of a new publisher reporting section to Google Analytics. This replaces AdSense Reports, and is actually called “Publisher Reporting”. “Users with existing AdSense reports will see them move into this new section, and be joined by an integration with Ad Exchange, for those publishers that don’t currently serve Ad Exchange as backfill through DFP,” Google says …

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