A study that the Rimm-Kaufman Group began in early August set out to find out if certain regions and specific zip codes play significant roles in paid search conversions. The thinking was that low-population areas with fewer brick and mortar stores are usually more successful for catalogs, so perhaps the same would be true with paid search.
Google's Matt Cutts frequently posts useful tips for webmasters on the Google Webmaster Central YouTube channel. The short clips generally offer valuable nuggets of info that can have an impact on your site's performance in Google.
Knowing where people are tweeting from can enrich the Twitter experience in many cases. It appears that Twitter agrees with this, and has some wheels in motion.
Location can add context to a tweet, or to a conversation in general. More geo-information would serve only to make Twitter a more valuable tool. Dan Frommer says Twitter's next project is location. He writes:
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