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Generation C Emerges As The Digital Consumer Of Our Time Generation C Emerges As The Digital Consumer Of Our Time

I don’t really get why we need to apply random letters to generations like Generation X, but Nielsen feels that its appropriate to introduce a new one to the mix – Generation C. You may be asking yourself what Generation …

Internet Demographics

People interested in social media marketing often ask me how age impacts Internet usage, and there’s clear drop off in usage as people age. Now, new data from Pew Internet & American Life Project and eMarketer shows this drop off clearly.