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Gap Partners With Yahoo For Holiday Campaign

Gap Partners With Yahoo For Holiday Campaign

By Mike Sachoff November 30, 2007 | 1 Comment

Gap has partnered with Yahoo for its new online ad campaign at gaptidings.yahoo.com. The site lets users upload and post their own video holiday greetings along with viewing videos from other users.

The IM Gap & Contextual Relevancy
By · December 8, 2006

As a 28 year-old writing professional, instant messaging is a foregone conclusion to the scope of my work. Every moment of my working day is spent logged in to the IM client that we employ to communicate with each other here in the office, as well as to get quick quotes and information from sources.

Business
Enterprise 1.0 – 2.0 Gap
By · November 7, 2006

Mark Masterson highlights the need for Enterprise 2.0 to work with Enterprise 1.0:

Business
Filling The Knowledge Gap With SNCR
By · November 6, 2006

I’ve been working in the background the last few months with Jen McClure on the SNCR Research Symposium and Awards Gala, which took place earlier this week in Boston.

Search
Kiptronic Bridges Sponsor-Podcaster Gap
By · October 11, 2006

Kiptronic CEO Jonathan Cobb has a history of balancing on the next big wave in audio. Cobb was one of the first to move radio to the Internet in 1996, only to create a geographically distributed real-time Internet radio station in 2000. And now there’s Kiptronic, a podcast sponsorship company you’re going to hear a lot more about.

Business
PR 2.0 Podcast
By · May 4, 2006

A subset of the PR 2.0 Gang that Brian Oberkirch originally assembled at the NewComm Forum, regrouped earlier this week to talk about the social media services gap and some related challenges facing PR agencies today (podcast here).

Search
The Social Media Billing Gap
By · April 13, 2006

So my earlier post on the social media services gap kicked up some discussion, and as always, that’s a good thing, right, but I purposely left something out of that post that’s worth touching on now, even if consensus is still lacking — that’s billing.

Social Media
Noteworthy Videos
The Social Media Services Gap
By · April 5, 2006

Okay, so clearly a lot of debate remains about how and where social media should fit in a communications program, but there are two things the PR community seems to largely agree on: First, that the best programs, by today’s standards, are those that blend/bridge traditional media plans with social media strategies and tactics and secondly, that a degree of specialization and acuity is still required to effectively navigate and participate in online conversations.

Social Media
Rural Broadband Gap Closing
By · March 9, 2006

Rural America is closing the gap in broadband usage. Two years ago, only nine percent of rural homes had high-speed Internet, compared to 22 percent of urban and suburban America. At the end of 2005, broadband Internet had made its way into 24 percent of rural homes, compared to 39 percent closer to the city.

Business
In The Newsletter
Bridging the Corporate Knowledge Gap – Conferencing with Execs
By · February 23, 2006

The room was excellent, providing seating for about 50 people per session.

Filling the Market Gap for Offline Blog Editors
By · January 17, 2006

Some readers of this blog have left some great comments to my post last week about offline blog editors.

Mind The Conversation Gap
By · October 26, 2005

Over the past several months I have travelled around the country, meeting with senior marketers at some of the biggest global companies on the planet.

The Process to Results Gap
By · September 27, 2005

Many times in BPR projects the focus is put on redesign. This article is related to the common pitfall of underestimating process deployment.

Leads, Prospects, and the Huge Gap Between Them
By · June 23, 2005

The leads marketing delivers to the sales team never seem good enough. Either the leads are “bad” and are wastes of a salesperson’s time, or there are just not enough “good” ones.

Web-Mail Bridges Gap Between Thunderbird and Web Based Email
By · April 18, 2005

A coworker pointed out the Mozilla Web-Mail project: “The Web-Mail extension creates a platform which other extensions use to integrate web based email accounts into Mozilla Thunderbird.

3 years of Gap Results
By · March 25, 2005

Gap announced the final fourth quarter and full year 2004 financial results, and is restating its full year 2002 and full year 2003 financial results.

Yahoo, MSN Close Gap, Google Still Tops
By · January 13, 2005

A survey has revealed Google is still the number one search engine; but MSN and Yahoo are closing the gap.

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