We live in an age of great communication. The world is literally at our fingertips at the click of a mouse or the stroke of a key, and that puts the companies behind the products we use everyday right within our reach.

One eBay seller has reached a milestone by surpassing the one million mark in positive feedback from customers.

Living in a Radically Transparent world is, it seems, not without risk. Apparently a Seattle man was recently sued for $10,000 because he left a “Neutral” rating for an eBay seller from North Carolina.

The price for inserting media like books, movies, music, and video games on eBay drops in response to angry seller feedback.