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All Posts Tagged Tag: ‘Facebook’

How Publishers Are Using Facebook Interest Targeting

Chances are you aren’t seeing the same kind of organic reach for your Facebook Page posts that you once were. This is a widespread phenomenon that has been taking place for roughly the past year and a half, and has become a huge bane to marketers and publishers. I’m sure I’m not telling you anything you don’t already know. Still, …

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Facebook About To Force Big Login Change

At last year’s F8 developer conference, Facebook announced some changes that would give users more control over what info they choose to share with apps. The company introduced the new Facebook Login, which lets users edit the permissions they give an app upon log in. They also announced a Login Review process and other changes to the API, which the …

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Is Facebook More Small Business-Friendly Than You Thought?

Facebook is dedicating more resources to trying to stay in the good graces of small businesses, even after it has continually made changes to its News Feed algorithm over the past year and a half, which have largely been detrimental to them. Do you think Facebook can still be a valuable asset to small businesses despite the organic reach issue? …

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Here’s Some Kid Talking About ‘The Facebook’ on CNBC in 2004

I dunno who this guy is, but he’s not very good at selling his product, which appears to be some “cyber-matchmaking” service called “The Facebook”. The fact that he has over 100,000 users and is looking to expand to hopefully 100 colleges soon is pretty impressive though. CNBC unearthed this interview with a very young Mark Zuckerberg, talking about a …

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Florida Man Shoots Guy for Facebook Messaging His Wife

It looks like Florida Man needs to get his jealousy in check. Florida Man, the world’s worst superhero, is able to change his appearance and identity whenever he sees fit. Florida Man can also alter his gender at any time and become Florida Woman, though it’s a rarer occurrence. This time Florida Man has turned up at 22-year-old Christopher Romoleroux, …

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Facebook Adds Video To Desktop App Ads

Facebook announced that it is adding video functionality to its desktop app ads so advertisers can encourage people to install and play Facebook desktop games. According to the company, over 130,000 new Facebook-connected games launched last year alone. “We strive to ensure that developers and marketers alike have the best tools to build, grow, and monetize their games,” says Facebook’s …

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Facebook Messenger Lets You Make Video Calls

Adding features to Messenger has obviously become a big priority at Facebook, and the company just announced potentially one of the app’s most important features to date. Facebook Messenger now lets you make video calls for face-to-face conversations. “Accounting for more than 10% of all mobile VoIP calls globally, Messenger already offers people the ability to make voice calls to …

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Digital Video Ad Budgets Increase, Facebook Best For Short-Term Reach

A new study from Advertiser Perceptions and the Interactive Advertising Bureau (IAB) found that 68% of marketers and agency execs expect their digital video ad budgets to increase over the course of the next year. The study was conducted based on a survey of 305 buy-side professionals, who largely expect that greater investment in digital video will come from overall …

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Sheryl Sandberg On What Facebook Is Doing For Small Businesses

In recent months there have been a lot of articles written about how Facebook is hurting or “failing” small businesses. In November, Tech Times wrote that “Facebook is killing small business entrepreneurs”. Last month, Fast Company published an article called “How Facebook is Failing Local Businesses“. Are these stories exaggerated? It really depends on the business, but in general, probably. …

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Facebook ‘Powerball’ Scam Screws Woman out of $10K

Neither Facebook nor its CEO Mark Zuckerberg are ever going to give you money, unless you’re a charity – then you might get a fat donation from Zuck. But for average, everyday people on Facebook, anyone claiming to have money for you is lying. Most of us would reply duh to that – but some of the oldest scams in …

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Here’s What Mark Zuckerberg Just Said About The Latest News Feed Update And Hosting Publisher Content

This week, Facebook announced its latest round of changes to the News Feed algorithm. Once again, it doesn’t exactly sound like great news for people running Facebook pages. While there were three different changes, the one that has people and businesses worried sees Facebook showing people more content from their friends and less from Pages, at least for those who …

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Facebook Talks ‘Anthology’ And Other Video Efforts

Facebook just announced the launch of Anthology, a new marketing program that gives brands access to a group of well-known video publishers to improve the quality of video ads. This group of publishers includes Vice Media, Vox Media, The Onion, Funny or Die, Electus Digital, Oh My Disney, and Tastemade. “As video consumption continues to grow on Facebook, it is …

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