What makes content go viral? This is the question that many marketers and advertisers are currently wrestling with. They would love to create campaigns that promote their product o...
It has been an interesting few weeks for retailers, both online and offline, in the state of California due to the new law requiring online retailers to pay taxes on their affiliat...
The Casey Anthony case has, no doubt, captivated the world both online and offline. It has even been said that the Casey Anthony case is to social media what the...
How would you define a media company? It's difficult in this day and age, isn't it? With new media on the scene, this process is even more of a challenge.
Ben Lerer, who is the...
New media has completely transformed the way consumers gather news and information. While it has created many new opportunities, it has also brought about numerous challenges to tr...
While many people really love reality TV, few can say that they write about it as a job. Steve Carbone, better known on the internet as "Reality Steve," is one of the few.
For...
I think we can all agree that the world is in the midst of a social media revolution. Social media not only plays an integral role in our personal lives, but it is also a critical...
How many times have you laughed out loud, literally, or, on the other hand, shook your head in disgust over your friends' status updates on Facebook? I'm not usually a gambler, but...