WebProNews

Will Google Wave Shape the Future of Online Communication?

To be clear, I don't consider myself an expert on Google Wave by any stretch of the imagination, but based on what I have learned about it, these are my responses to frequently asked Google Wave questions. These are just my opinions. We'd love to hear your opinions about Google Wave. Share them here. Will Google Wave replace email?

Email Marketing Driving Purchases

Consumers in the U.S. prefer email marketing to direct mail, social media and telemarketing, according to a new survey by smartFOCUS. When asked to rank their preferred ways of receiving marketing messages, the majority of respondents (62%) said email was their preferred channel of communication, followed by direct mail (23%), and social media (13%). The least popular way to be contacted was telemarketing, with 80 percent putting it at the bottom of their lists.

10 Reasons Social Media isn't Replacing Email

Update: VerticalResponse CEO Janine Popick has written a separate piece adding 10 more reasons.

Beware the Emails of Halloween

Symantec's MessageLabs released its Intelligence Report for the month of October, and it reveals the that the spammers behind the biggest botnets – Cutwail, Rustock and Donbot – are using the upcoming major holidays and world events as the themes for their the latest spam runs. This is not particularly surprising news, but it is news that people should be aware of nevertheless.

Mozilla Aims to Integrate Social Media and Email into One Inbox

Mozilla has introduced a new inbox program called Raindrop. They refer to it as an "exploration in messaging innovation" to "explore new ways to use Open Web technologies to create useful, compelling messaging experiences." Sounds kind of like  what Google's trying to do with Google Wave from that description doesn't it? There is already talk that this may compete with it.

People 18-24 Would Rather Give Up Social Networks Than Email

The Participatory Marketing Network (PMN) and Pace University's Lubin School of Business have shared some interesting findings from a study that found Generation Y (commonly considered the "Net Generation") would abandon social networks before abandoning email or texting.

Reaching Your Audience Via Internet Marketing

Blogging, social networking and email newsletters all have one thing in common, they fall under the umbrella of Internet marketing. (Coverage of the BlogWorld conference continues at WebProNews Videos.  Keep an eye on WebProNews for more notes and videos from the event this week.) In the session "Internet Marketing for Smart People," the panel discussed the various ways to reach an audience online.

Stealth Phishing Attack Looks Like Internal Email

Security company Trusteer Research issued a security advisory this week, dealing with a stealth new Zeus/Zbot phishing attack, which is aimed at harvesting enterprise log-in credentials for web banking, financial, HR, and SaaS accounts.

Google Adds Google Docs Previews to Gmail

It seems like just yesterday we were talking about how email was improving. Google has now added a feature to Gmail that lets you preview the contents of Google Docs documents, spreadsheets, and presentations in your inbox.

10 More Reasons Why Social Media Won't Replace Email

The Wall Street Journal Recently published the story, Why Email No Longer Rules. The writer, Jessica E. Vascellaro, talks a lot about the increasing number of people jumping on the social media bandwagon, and how that could have a negative effect on the way people use email today. Are people jumping on the social media bandwagon? You betcha! And why not? It's free, easy to use, and you can communicate to the masses. But are they using email less?