WebProNews

The Internet Hasn't Killed Culture Yet

Yahoo Publishing Network blog editor Michael Mattis had some choice words for author Andrew Keen, who decried the modern day Internet's impact on culture.

Building Blocks Of The Social Web

In a brilliant post on nform.ca, information architect Gene Smith of the Atomiq.org blog outlined the 7 building blocks of social software. This pulls together the work of various people including Matt Webb and Stewart Butterfield and provides a framework that I think is valuable in thinking about social software.

Lead Nurturing - The YouTube Approach

Content is critical for lead nurturing. Whether it is a case study, new research on some aspect of your industry, a how-to guide, or a whitepaper, content is what makes your lead nurturing programs work – and lead nurturing is what helps marketing drive more revenue to sales.

Fortune Learns It's Great To Work At Google

Now that Google has been around long enough to be eligible for Fortune Magazine's "The 100 Best Companies to Work For" list, it promptly debuted at number one.

The Second Life Hype Cycle 2.0

In a great example of blogsourcing, my idea to gauge Second Life against the Gartner Group Hype Cycle is being refined thanks to a post from Linda Zimmer.

Considering the Importance of Corporate Culture

When it comes to sizing up job candidates, cultural fit is just as important to consider as qualifications.

Customer service: Company Culture Change

Customer service is an important aspect of any business. Without customers to purchase the business's products and services, the company cash flow dries up faster than a rain shower in the Sahara.

Building a Site that Caters to Internet Culture

When it comes to communicating online, there is a definite unique technique that surpasses them all, catering specifically to Internet Culture - the one social element that connects us all, no matter where we're from, as long as we're hooked up to the world wide web.

Second Life: Reality not Escapism

Some interesting commentary about PR and Second Life from Steve Rubel in a brief Beet.tv interview I've just watched.

Effect of Organizational Culture on KM Technology

Park, Ribiere and Schulte (2004) in their study, investigate the key attributes of organizational culture that support more effective application of knowledge management (KM) technologies.