Quantcast

All Posts Tagged Tag: ‘Consumer behavior’

Consumer Tech Spending Could Be Slowing

This weekend Apple once again set records, selling over 9 million iPhone 5S and 5C smartphones. With consumers willing to spend money every year on a smartphone upgrade (and mobile providers now encouraging them to do so), it would seem like tech spending will continue to skyrocket in the coming years. However, consumer tech spending could actually slow in the …

Read More

What If Your Smartphone Could Detect Your Behavior – Cool or Freaky?

As technology has advanced and smartphones have become ubiquitous, we’ve seen the rise of some very interesting applications. Many of these apps make our lives easier, help us make decisions, and even offer up some fun and games. At SXSW this year, we saw an especially big emergence of “social discovery” apps that essentially allow users to find friends, colleagues, …

Read More

CEO Leadership: Choosing Gut Reaction Over the Research [Infographic]

Market research sometimes doesn’t add up to a hill of beans. After all, consumers are notoriously finicky; what they report and what they do are often very different. Sometimes things are just trendy, no matter what the research says. Other times, something seems like a big hit, but nobody seems to care. It’s a craps shoot. This next infographic from …

Read More

Smartphones & Tablets Go Hand & Hand With TV

Nielsen just released the results of their study on smartphones and tablets and how often we use them in conjunction with television watching. They looked at users behavior in the US, UK, Germany, and Italy. I think what they found, is what you might guess. Of course the United States leads the pack for information overload. We frequently used our …

Read More